I’m a dedicated and results-driven Marketing Executive with four years of experience in the marketing field. My educational background in Mass Communication has equipped me with a strong foundation in communication and marketing principles, which I have successfully applied to various aspects of my career. Throughout my professional journey, I have gained extensive knowledge and experience in diverse areas, including content creation, graphic design, email marketing, and SEO.

Aya Elghorab

I’m a dedicated and results-driven Marketing Executive with four years of experience in the marketing field. My educational background in Mass Communication has equipped me with a strong foundation in communication and marketing principles, which I have successfully applied to various aspects of my career. Throughout my professional journey, I have gained extensive knowledge and experience in diverse areas, including content creation, graphic design, email marketing, and SEO.

Available to hire

I’m a dedicated and results-driven Marketing Executive with four years of experience in the marketing field.
My educational background in Mass Communication has equipped me with a strong foundation in
communication and marketing principles, which I have successfully applied to various aspects of my career.
Throughout my professional journey, I have gained extensive knowledge and experience in diverse areas,
including content creation, graphic design, email marketing, and SEO.

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Language

English
Advanced

Work Experience

Senior Account Executive at Admire Works Agency
May 1, 2021 - May 1, 2025
Led BTL and ATL marketing initiatives, production projects, and client activations for Admire Works Agency in Cairo. Managed client relationships, supervised the marketing team, coordinated PR activities and events, and collaborated with designers and creative agencies to deliver visually impactful content. Monitored campaign performance, adjusted strategies based on metrics, and produced regular progress reports. Clients included Z-Foodie, Mama 140, and Kiwiz Digital Agency, driving notable growth for the agency and its clients.
Marketing Executive at N/A
September 2, 2024 - August 2, 2025
Lead on content creation, email marketing, SEO, event coverage, and timely client communications. Collaborated with designers and creative agencies to deliver visually impactful content and campaigns; monitored performance metrics and adjusted strategies accordingly.
Account Manager at Ripple Digital Agency
June 1, 2022 - September 1, 2024
Managed relationships with large clients, led PR and influencer campaigns, organized events, and coordinated cross-functional teams to deliver campaigns on time and within scope.
Senior Account Executive at Ripple Digital Agency
May 1, 2021 - May 1, 2025
Acted as main client contact, gathered briefs, developed marketing strategies, and supervised multi-channel campaigns; collaborated with creatives and developers; prepared monthly progress reports and risk assessments.
Junior Account Executive at Ripple Digital Agency
May 1, 2020 - April 30, 2021
Supported senior account teams in client communications, content creation, and campaign execution; managed social media updates and vendor coordination; contributed to client campaigns and events.

Education

Bachelor's degree in Mass Communication (English Section) at Cairo University
January 1, 2017 - January 1, 2021
Course: Viral Marketing and How to Craft Contagious Content at Wharton School, University of Pennsylvania
January 11, 2030 - December 11, 2025
Google Analytics Certification at Google
January 11, 2030 - December 11, 2025
Bachelor of Mass Communication, English Section at Cairo University
January 1, 2017 - January 1, 2021
Viral Marketing: How to Craft Contagious Content at Wharton University of Pennsylvania
January 11, 2030 - January 24, 2026
Google Analytics Certified at Google Courses
January 11, 2030 - January 24, 2026
Content Writing for SEO at Wharton University of Pennsylvania
January 11, 2030 - January 24, 2026

Qualifications

Google Analytics Certification
January 11, 2030 - December 11, 2025
Viral Marketing and How to Craft Contagious Content
January 11, 2030 - December 11, 2025
Content Writing for SEO
January 11, 2030 - December 11, 2025
Google Analytics Certified
January 11, 2030 - January 24, 2026
Viral Marketing: How to Craft Contagious Content
January 11, 2030 - January 24, 2026
Content Writing for SEO
January 11, 2030 - January 24, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Retail, Software & Internet