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Hi, I’m Ayodeji Shabi. I’m a Creative Designer and Brand Manager with a track record of elevating brand clarity across fast-paced organisations. I combine strategic thinking with hands-on design to build scalable systems, lead visual direction, and strengthen brand consistency across multiple channels. I have deep experience in UI/UX, identity development and collaborative execution, delivering work that connects with audiences and drives business growth. I’m passionate about cross-functional collaboration, rapid ideation, and turning complex brand goals into simple, human-centered experiences.…Hi, I’m Ayodeji Shabi. I’m a Creative Designer and Brand Manager with a track record of elevating brand clarity across fast-paced organisations. I combine strategic thinking with hands-on design to build scalable systems, lead visual direction, and strengthen brand consistency across multiple channels. I have deep experience in UI/UX, identity development and collaborative execution, delivering work that connects with audiences and drives business growth. I’m passionate about cross-functional collaboration, rapid ideation, and turning complex brand goals into simple, human-centered experiences.

Ayodeji Shabi

Graphic Designer, Creative Director, Brand Designer, +3

5.0 (1 review)

Hi, I’m Ayodeji Shabi. I’m a Creative Designer and Brand Manager with a track record of elevating brand clarity across fast-paced organisations. I combine strategic thinking with hands-on design to build scalable systems, lead visual direction, and strengthen brand consistency across multiple channels. I have deep experience in UI/UX, identity development and collaborative execution, delivering work that connects with audiences and drives business growth. I’m passionate about cross-functional collaboration, rapid ideation, and turning complex brand goals into simple, human-centered experiences.…Hi, I’m Ayodeji Shabi. I’m a Creative Designer and Brand Manager with a track record of elevating brand clarity across fast-paced organisations. I combine strategic thinking with hands-on design to build scalable systems, lead visual direction, and strengthen brand consistency across multiple channels. I have deep experience in UI/UX, identity development and collaborative execution, delivering work that connects with audiences and drives business growth. I’m passionate about cross-functional collaboration, rapid ideation, and turning complex brand goals into simple, human-centered experiences.

Available to hire

Hi, I’m Ayodeji Shabi. I’m a Creative Designer and Brand Manager with a track record of elevating brand clarity across fast-paced organisations. I combine strategic thinking with hands-on design to build scalable systems, lead visual direction, and strengthen brand consistency across multiple channels.

I have deep experience in UI/UX, identity development and collaborative execution, delivering work that connects with audiences and drives business growth. I’m passionate about cross-functional collaboration, rapid ideation, and turning complex brand goals into simple, human-centered experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Brand Designer at PremiaBN

February 1, 2023 - July 1, 2025

Applied Creative Leadership principles to evolve Signature Bank’s visual direction, ensuring every touchpoint reflected clarity, intention and a refined brand voice rooted in 'Make Your Mark.' Led multi-channel brand management, aligning internal teams around a unified design system and driving consistent execution across branches, ATMs, digital screens and internal communications. Introduced strategic frameworks for visual consistency using leadership tools such as structured feedback cycles, rapid ideation sprints and collaborative critique models. Shaped the brand language across Personal, Corporate and Private Banking by combining business goals with human-centered storytelling, making the bank’s communication more relatable and distinct. Developed scalable design systems that strengthened the fingerprint-driven identity and improved brand recall across customer experiences. Improved internal campaign delivery through creative leadership methods like narrative thinking, systems

Creative Designer & Brand Manager at Signature Bank

July 1, 2025 - Present

Creative Designer and Brand Management Officer with a proven ability to elevate brand clarity and design cohesion across fast-paced organisations. Trained in Creative Leadership, I combine strategic thinking with hands-on design to develop scalable systems, lead visual direction and strengthen brand consistency across multiple channels. I bring expertise in UI design, identity development and collaborative execution to create work that connects with audiences and supports business growth.

Marketing Designer at Wema Bank (ALAT)

February 1, 2021 - January 1, 2023

Record-breaking customer onboarding campaign onboarding 700,000+ users in 24 hours; strategic content & email marketing driving higher product adoption; conversion-driven visual design for social media, push notifications and email campaigns resulting in higher user engagement and conversions.

Visual Designer at Umba

April 1, 2022 - February 1, 2023

Led UX/UI design and development for Nigeria and Kenya websites, increasing user engagement and trust in key markets; designed compelling visual assets, illustrations and flows to support growth.

Senior Brand Designer at Premia Bank

February 1, 2023 - July 1, 2025

Applied Creative Leadership principles to evolve the bank’s visual direction, ensuring touchpoints reflected clarity, intention and a refined brand voice rooted in “Make Your Mark.” Led multi-channel brand management and alignment of internal teams around a unified design system, driving consistent execution across branches, ATMs, digital screens and internal communications. Built scalable design systems to strengthen identity and improve brand recall; guided cross-functional teams through creative decision-making and asset governance.