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I am a highly analytical, integrity-driven professional with extensive experience in digital media operations, content moderation, ads integrity, and data analysis. I excel at identifying emerging digital risks, enforcing policy compliance, and improving platform trust and safety. I am adept at data-driven decision-making, cross-functional collaboration, and process optimisation. I am fluent in English and Arabic, with strong communication, ethical judgment, and attention to detail.…I am a highly analytical, integrity-driven professional with extensive experience in digital media operations, content moderation, ads integrity, and data analysis. I excel at identifying emerging digital risks, enforcing policy compliance, and improving platform trust and safety. I am adept at data-driven decision-making, cross-functional collaboration, and process optimisation. I am fluent in English and Arabic, with strong communication, ethical judgment, and attention to detail.

Azza Abdalsalam Gerais

Content Creator, Video Editor, Writer, +2

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I am a highly analytical, integrity-driven professional with extensive experience in digital media operations, content moderation, ads integrity, and data analysis. I excel at identifying emerging digital risks, enforcing policy compliance, and improving platform trust and safety. I am adept at data-driven decision-making, cross-functional collaboration, and process optimisation. I am fluent in English and Arabic, with strong communication, ethical judgment, and attention to detail.…I am a highly analytical, integrity-driven professional with extensive experience in digital media operations, content moderation, ads integrity, and data analysis. I excel at identifying emerging digital risks, enforcing policy compliance, and improving platform trust and safety. I am adept at data-driven decision-making, cross-functional collaboration, and process optimisation. I am fluent in English and Arabic, with strong communication, ethical judgment, and attention to detail.

Available to hire

I am a highly analytical, integrity-driven professional with extensive experience in digital media operations, content moderation, ads integrity, and data analysis. I excel at identifying emerging digital risks, enforcing policy compliance, and improving platform trust and safety.

I am adept at data-driven decision-making, cross-functional collaboration, and process optimisation. I am fluent in English and Arabic, with strong communication, ethical judgment, and attention to detail.

Skills

Microsoft Excel

Microsoft PowerPoint

Microsoft Office

Experience Level

Microsoft Excel

Expert

Microsoft PowerPoint

Expert

Microsoft Office

Intermediate

Language

English

Fluent

Arabic

Fluent

Work Experience

Ad Moderation & Risk Investigation Analyst at TikTok

January 1, 2023 - May 1, 2025

Reviewed and classified advertising content in line with TikTok Ads Policies; performed daily audits; compiled performance data; conducted root cause analyses; managed multiple queues; supported training and knowledge materials.

Trust & Safety Content Analyst (English/Arabic) at Accenture

January 1, 2020 - January 1, 2023

Resolved user inquiries; investigated abusive content and account issues; applied market-specific policy interpretations; maintained product knowledge; identified workflow inefficiencies and escalated priority issues to global teams.

Data Analyst (Research Department) at DAL Food

January 1, 2012 - January 1, 2016

Collected and organized market and pricing data; updated databases, compiled reports, and monitored product purchase and sales trends; ensured data accuracy and safety compliance.

Marketing Research Analyst at Sudanese French Bank

January 1, 2010 - January 1, 2010

Monitored branch performance; conducted research to support sales improvements; organized findings and contributed to action planning; ensured policy compliance.

Planning & Events Manager at Children’s Cancer Association

January 1, 2010 - January 1, 2012

Organised fundraising campaigns and awareness events; supervised volunteers; analysed reports to improve event strategy; enhanced operational efficiency and funded initiatives.

Administrative Assistant at Children’s Hospital Association

January 1, 2008 - January 1, 2010

Recorded and distributed meeting minutes; managed documents and communications; assisted visitors and patients with professionalism; organized events and produced management reports.