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Hi, I’m Bay Jia. I’m a creative, communication-focused professional with over 10 years in media, storytelling, interviewing, and content-related work. I also bring hands-on experience in social media, branding, and customer engagement in New Zealand. I’m skilled at Instagram content creation, visual storytelling, and building authentic connections with audiences while staying true to brand aesthetics. I’ve launched and run a handmade jewelry brand, developed its visual identity, and built community through local markets and online channels. I’m comfortable working independently or as part of a team in fast-paced environments, and I love crafting brand-focused experiences that engage customers, celebrate cross-cultural perspectives, and drive growth. I’m seeking a Social Media Specialist, Content Creator, Brand Coordinator, Community Management, or Digital Marketing role in Auckland.…Hi, I’m Bay Jia. I’m a creative, communication-focused professional with over 10 years in media, storytelling, interviewing, and content-related work. I also bring hands-on experience in social media, branding, and customer engagement in New Zealand. I’m skilled at Instagram content creation, visual storytelling, and building authentic connections with audiences while staying true to brand aesthetics. I’ve launched and run a handmade jewelry brand, developed its visual identity, and built community through local markets and online channels. I’m comfortable working independently or as part of a team in fast-paced environments, and I love crafting brand-focused experiences that engage customers, celebrate cross-cultural perspectives, and drive growth. I’m seeking a Social Media Specialist, Content Creator, Brand Coordinator, Community Management, or Digital Marketing role in Auckland.

Bay Jia

Content Creator, Social Media Manager, Brand Designer, +2

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Hi, I’m Bay Jia. I’m a creative, communication-focused professional with over 10 years in media, storytelling, interviewing, and content-related work. I also bring hands-on experience in social media, branding, and customer engagement in New Zealand. I’m skilled at Instagram content creation, visual storytelling, and building authentic connections with audiences while staying true to brand aesthetics. I’ve launched and run a handmade jewelry brand, developed its visual identity, and built community through local markets and online channels. I’m comfortable working independently or as part of a team in fast-paced environments, and I love crafting brand-focused experiences that engage customers, celebrate cross-cultural perspectives, and drive growth. I’m seeking a Social Media Specialist, Content Creator, Brand Coordinator, Community Management, or Digital Marketing role in Auckland.…Hi, I’m Bay Jia. I’m a creative, communication-focused professional with over 10 years in media, storytelling, interviewing, and content-related work. I also bring hands-on experience in social media, branding, and customer engagement in New Zealand. I’m skilled at Instagram content creation, visual storytelling, and building authentic connections with audiences while staying true to brand aesthetics. I’ve launched and run a handmade jewelry brand, developed its visual identity, and built community through local markets and online channels. I’m comfortable working independently or as part of a team in fast-paced environments, and I love crafting brand-focused experiences that engage customers, celebrate cross-cultural perspectives, and drive growth. I’m seeking a Social Media Specialist, Content Creator, Brand Coordinator, Community Management, or Digital Marketing role in Auckland.

Available to hire

Hi, I’m Bay Jia. I’m a creative, communication-focused professional with over 10 years in media, storytelling, interviewing, and content-related work. I also bring hands-on experience in social media, branding, and customer engagement in New Zealand. I’m skilled at Instagram content creation, visual storytelling, and building authentic connections with audiences while staying true to brand aesthetics.

I’ve launched and run a handmade jewelry brand, developed its visual identity, and built community through local markets and online channels. I’m comfortable working independently or as part of a team in fast-paced environments, and I love crafting brand-focused experiences that engage customers, celebrate cross-cultural perspectives, and drive growth. I’m seeking a Social Media Specialist, Content Creator, Brand Coordinator, Community Management, or Digital Marketing role in Auckland.

Skills

Brand Identity

Copywriting

Presentation Design

Experience Level

Brand Identity

Expert

Copywriting

Expert

Presentation Design

Intermediate

Language

English

Advanced

Chinese

Fluent

Work Experience

Styling Advocate (Volunteer) at Styling Advocate

January 1, 2026 - Present

Supported clients with styling, presentation, and confidence-building guidance. Built positive relationships with clients from diverse cultural and social backgrounds. Assisted with visual presentation and customer-focused support in a community environment. Worked collaboratively with team members to create welcoming and engaging experiences.

Founder & Content Creator at Handmade Jewelry Brand

January 1, 2026 - Present

Created and managed Instagram content for a handmade jewelry brand, including photography, captions, product presentation, and audience engagement. Developed visual brand identity and social media presentation aligned with brand aesthetics and customer interests. Interacted with customers through social media and local markets, supporting community engagement and sales conversion. Monitored customer preferences and trends to improve product presentation and content direction. Managed social media communication and maintained consistent brand-focused customer interaction.