Lead Creator Educator at B&H Photo Video

Led the development and delivery of educational programs focused on cameras, lighting, audio, and live streaming; crafted technical and creative curricula to support content creators; represented the brand at conferences and cultivated partnerships with major platforms to expand outreach and engagement. Delivered 17 events in the first year, including 12 virtual webinars with TikTok, YouTube, LinkedIn, and Twitch, educating over 5,000 creators. Strengthened collaboration quality with post-event support and optimized campaign content and performance; contributed to brand conference presence and strategic partnerships, driving growth in creator reach and engagement.

Business Development Account Manager at B&H Photo Video

Drove business development across the Higher Education sector; collaborated with internal and external stakeholders to produce educational marketing events, manage trade show presence, and win institutional contracts aligned with strategic growth goals. Produced on-site marketing events with the B2B sales team to showcase product solutions through live demonstrations; managed nationwide trade show logistics for Higher Ed and K–12 representatives, averaging seven shows per month to increase visibility and engagement. Promoted to one year growth strategy initiatives at a departmental outreach effort, acquiring 312 clients and sustaining relationships with business partners, contributing to a 7% year-over-year revenue increase by securing competitive RFPs and grants.

Photography Coordinator at Outfront Media

Oversaw the visual documentation of outdoor advertising campaigns by coordinating a team of photographers and managing project timelines. Delivered high-quality visual assets for client validation, marketing, and press use; introduced cross-platform content approach by integrating social media with OOH campaigns; scheduled photographers across regions, averaging seven shows per month to increase visibility and engagement.

Visual Branding & Campaign Strategist at Freelance Photographer

Delivered custom photography services for small businesses, entrepreneurs, and events with a focus on branding and product storytelling. Drove client acquisition and retention through personalized service, strategic marketing, and workflow optimization; doubled business revenue in the first year of full-time operations and achieved a 25% YoY growth in client outreach and retention initiatives; built customized sales and client service funnels to automate onboarding and project execution and enhance post-engagement follow-up.

Senior Operations Manager, North-East at Photo GenIC Inc.

Directed regional operations across multiple venues with full accountability for sales performance, customer experience, and staff training; acted as liaison between venue partners, management teams, and corporate leadership to uphold service excellence and contract compliance. Increased NYC region profits by 25% through customer service-focused sales training and process improvements; coached managers in building rapport with clients and aligning with venue obligations and customer expectations; delivered weekly regional performance updates to the CEO and led quarterly sales contests to drive event revenue and team motivation.

Lead Creative Educator at B&H Photo Video

Developed and delivered educational curriculum on camera operation, lighting, audio, and live streaming with emphasis on technical usage and creative principles. Led 17 events, including 12 virtual webinars, in collaboration with platforms like TikTok, YouTube, LinkedIn, and Twitch, educating more than 5,000 creators on gear selection for high-quality production-level content. Represented B&H at conferences to build industry relationships and contributed to 15% of creator campaigns in 2024. Provided ongoing support to creators, enhancing content quality through tailored equipment guidance. Designed live event content stations (e.g., an 8’x8’ LED cube, popcorn ball pit, infinity hall of mirrors) and managed installation logistics.