Senior Creative Designer at BOA Graphics Studio

Led end-to-end creative direction for performance marketing campaigns across Meta, Google Ads, TikTok, and programmatic channels, driving measurable improvements in engagement and CTR. Built and maintained scalable design systems and reusable creative templates to accelerate production and ensure brand consistency across landing pages, UI components, and social promotions. Produced motion graphics and short-form video ads using After Effects and Premiere Pro; leveraged Midjourney and Adobe Firefly to accelerate ideation and support A/B testing at scale. Partnered with client stakeholders across marketing, product, UI, and engineering to align creative output with brand and UI standards, ensuring guideline compliance across digital platforms. Mentored junior and freelance designers through review, workflow improvements, and reinforcement of quality standards.

Graphic Designer at FedEx Ground (Remote)

Designed corporate collateral including signage, internal campaign creatives, presentations, and promotional print/digital materials. Supported branding and internal communications initiatives by delivering cohesive visual assets aligned to corporate guidelines. Collaborated with cross-department teams on seasonal campaigns and employee engagement visuals under fast turnaround while managing multiple concurrent requests to ensure on-time delivery. Created reusable templates and asset libraries to improve turnaround time and standardize design outputs.