I'm Stephen Baah, an independent creative designer with 7+ years delivering high-quality visual content — from brand identities and graphic campaigns to UI/UX and motion design. Based in Hamburg, Germany. I've led design for Jumia across 50+ e-commerce campaigns in 10+ African markets, building scalable visual systems for platforms serving millions of users. Through my studio LimeXhoney, I craft brand identities, visual guidelines, and campaign assets for startups and growing businesses. I'm currently deepening my craft with an MSc in User Experience Design in Hamburg. I bring creativity, clear communication, and sharp attention to detail to every project — and I deliver.…

Stephen Baah

PRO

I'm Stephen Baah, an independent creative designer with 7+ years delivering high-quality visual content — from brand identities and graphic campaigns to UI/UX and motion design. Based in Hamburg, Germany. I've led design for Jumia across 50+ e-commerce campaigns in 10+ African markets, building scalable visual systems for platforms serving millions of users. Through my studio LimeXhoney, I craft brand identities, visual guidelines, and campaign assets for startups and growing businesses. I'm currently deepening my craft with an MSc in User Experience Design in Hamburg. I bring creativity, clear communication, and sharp attention to detail to every project — and I deliver.…

Available to hire

I’m Stephen Baah, an independent creative designer with 7+ years delivering high-quality visual content — from brand identities and graphic campaigns to UI/UX and motion design. Based in Hamburg, Germany.

I’ve led design for Jumia across 50+ e-commerce campaigns in 10+ African markets, building scalable visual systems for platforms serving millions of users. Through my studio LimeXhoney, I craft brand identities, visual guidelines, and campaign assets for startups and growing businesses. I’m currently deepening my craft with an MSc in User Experience Design in Hamburg.

I bring creativity, clear communication, and sharp attention to detail to every project — and I deliver.

See more

Language

English
Fluent
German
Beginner

Work Experience

Weavy Design Intern at Urbix Hub
October 1, 2025 - February 1, 2026
Co-developed a brand identity and visual system for a mobility-tech start-up. Created investor decks and UI concepts to support early-stage business growth. Developed cross-channel brand guidelines with clear positioning for product and communication design.
Design Lead at Jumia
January 1, 2017 - October 1, 2024
Designed over 50 e-commerce campaigns across more than 10 markets, including Black Friday and activation campaigns. Built scalable visual systems for a platform serving millions of users. Collaborated closely with product, marketing, and campaign teams to deliver high-traffic digital campaigns.
Designer at LimeXhoney
January 1, 2019 - Present
Led design projects for brand identities, digital products, and marketing campaigns for start-ups and early-stage companies. Developed brand systems and design guidelines for web platforms and digital products. Created UI/UX concepts, visual storytelling assets, and campaign designs.

Education

MA in User Experience Design at BSBI Hamburg Campus
January 11, 2025 - June 11, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Retail, Media & Entertainment, Education, Professional Services, Other
    Creative Portfolio — Brand, UI/UX & Visual Design

    About

    An independent creative designer with 5+ years across branding, UI/UX, graphic design, and motion — based in Germany. I design products that balance clarity, structure, and human intent: turning complex briefs into simple, usable, and visually compelling systems.

    Selected Work

    • Barrel — Brand identity design
    • SW.Dominion — Game design & visual system
    • Doggo — Branding + UI/UX design
    • C3 Ignite Church — Full brand identity, Accra
    • Jumia E-Commerce — Design Lead, 50+ campaigns across 10+ African markets

    What I Do

    • Strategy — Discovery, research, analysis, brand consultation
    • Design — Branding, UI/UX, visual identity, illustration, graphics
    • Development — Prototyping, interaction design, design systems, usability testing
    • Production — Interface animation, motion graphics, presentation design

    Recognition

    “He is a creative genius with exceptional expertise in visual storytelling, consistently delivering high-quality designs.”
    — Sedor Duadze, Marketing & Communications Consultant, UAE

    “He has a truly unique creative vision that results in eye-catching designs unlike anything else I’ve seen.”
    — Maxfield Okere, Creative Director, NOVA

    Experience

    • Design Lead — Jumia E-Commerce (2017–2025)
    • Samsung Ekipa Challenge — Competitor
    • MSc Candidate — Currently pursuing postgraduate studies in Germany

    [View Full Portfolio →](https://www.twine.net/signin

    C3 Ignite Church — Brand Identity (Accra)

    Overview

    A full brand identity system developed for C3 Ignite Church Accra — a community built on the concept of being ignited by His love. The brief was to translate a rich theological concept into a cohesive, bold visual language.

    The Concept

    The identity is rooted in the duality in singularity — the idea that God’s love is simultaneously warm and correcting, gentle and powerful. Every visual decision reflects this tension: bold display type alongside soft serif, hot orange alongside cool blue, geometric shapes alongside organic forms.

    What I designed

    • Logomark — A standalone spark/community icon combining ignition, people, magnetic love, and community into one mark
    • Logotype system — Multiple lockups (standalone, with C3 mark, full church name, location variants)
    • Colour system — Primary palette: Holy Ghost Blue, Ignition Red, Divine Blue, Midnight Black, True Vine Green, Heaven White
    • Typography — Galgo (bold display), Instrument Serif (headers), Uncut Sans Variable (body)
    • Visual language — Shape language, photographic style, type-as-texture layouts
    • Brand applications — Merch (t-shirts, hoodies, sweatshirts), poster design, social assets

    My role

    Lead designer — concept, strategy, visual identity, and all production assets.

    A church brand that doesn’t whisper. Built to spread.

    LimeXhoney — Brand Identity & Digital Design for Startups

    Overview

    LimeXhoney is my independent design practice focused on helping startups build strong, scalable visual identities. I lead every project end-to-end — from initial brand strategy through to production-ready assets.

    What I do

    • Brand identity design — logos, colour systems, typography, and visual guidelines
    • Design systems — scalable component libraries and brand guidelines for web platforms
    • Campaign design — digital and print advertising assets built to convert
    • UI/UX concepts — web interfaces and product screens grounded in user-centred thinking
    • Visual storytelling — pitch decks, social assets, and content that communicates clearly

    My approach

    I work closely with founders and small teams who need design that punches above its weight. Every deliverable is built to be consistent, scalable, and handed over in a format the team can actually use.

    Available for brand identity, campaign, and digital design projects. Remote-friendly.

    [Visit LimeXhoney →](https://www.twine.net/signin