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Hi, I’m Bami Iroko, a strategic Marketing & Social Media professional with 10+ years of experience driving brand growth through data-driven storytelling and audience engagement. I’m adept at scaling social ecosystems, launching viral campaigns, and turning insights into growth. I thrive on collaboration with cross-functional teams to deliver creative, measurable outcomes for clients and brands. I excel at translating business goals into clear narratives, building influencer partnerships, and coordinating multi-channel campaigns that deliver results. I’m energized by fast-paced environments and love turning ideas into pragmatic strategies that move the bottom line.…Hi, I’m Bami Iroko, a strategic Marketing & Social Media professional with 10+ years of experience driving brand growth through data-driven storytelling and audience engagement. I’m adept at scaling social ecosystems, launching viral campaigns, and turning insights into growth. I thrive on collaboration with cross-functional teams to deliver creative, measurable outcomes for clients and brands. I excel at translating business goals into clear narratives, building influencer partnerships, and coordinating multi-channel campaigns that deliver results. I’m energized by fast-paced environments and love turning ideas into pragmatic strategies that move the bottom line.

Bami Iroko

Social Media Manager, Social Media Freelancer, Copywriter, +4

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Hi, I’m Bami Iroko, a strategic Marketing & Social Media professional with 10+ years of experience driving brand growth through data-driven storytelling and audience engagement. I’m adept at scaling social ecosystems, launching viral campaigns, and turning insights into growth. I thrive on collaboration with cross-functional teams to deliver creative, measurable outcomes for clients and brands. I excel at translating business goals into clear narratives, building influencer partnerships, and coordinating multi-channel campaigns that deliver results. I’m energized by fast-paced environments and love turning ideas into pragmatic strategies that move the bottom line.…Hi, I’m Bami Iroko, a strategic Marketing & Social Media professional with 10+ years of experience driving brand growth through data-driven storytelling and audience engagement. I’m adept at scaling social ecosystems, launching viral campaigns, and turning insights into growth. I thrive on collaboration with cross-functional teams to deliver creative, measurable outcomes for clients and brands. I excel at translating business goals into clear narratives, building influencer partnerships, and coordinating multi-channel campaigns that deliver results. I’m energized by fast-paced environments and love turning ideas into pragmatic strategies that move the bottom line.

Available to hire

Hi, I’m Bami Iroko, a strategic Marketing & Social Media professional with 10+ years of experience driving brand growth through data-driven storytelling and audience engagement. I’m adept at scaling social ecosystems, launching viral campaigns, and turning insights into growth. I thrive on collaboration with cross-functional teams to deliver creative, measurable outcomes for clients and brands.
I excel at translating business goals into clear narratives, building influencer partnerships, and coordinating multi-channel campaigns that deliver results. I’m energized by fast-paced environments and love turning ideas into pragmatic strategies that move the bottom line.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Manager at XWP

August 1, 2022 - Present

Own marketing strategy for enterprise WordPress solutions, producing white papers, case studies, and technical blogs that simplify product narratives for global publishers.

Social Media Specialist at EverEffect

March 20, 2025 - September 16, 2025

Managed Meta campaigns across promotions (e.g., Steak 'n Shake franchises), generating leads and driving engagement through data-driven optimization and cross-channel coordination.

Head of Marketing at Evergreen Marketing Solutions

June 1, 2016 - Present

Scaled client social ecosystems across entertainment, real estate, tech, and CPG; reduced negative sentiment, produced influencer campaigns, and delivered measurable growth.

Social Media Manager at Kelly Volker & Associates

February 28, 2022 - September 16, 2025

Directed social campaigns for Chick-fil-A employer branding, developed a 14-part video series highlighting culture and frontline employees, and increased LinkedIn followers.

Marketing Manager at XWP

August 1, 2022 - Present

Own marketing strategy for enterprise WordPress solutions, producing white papers, case studies, and technical blog posts that simplify product narratives for global publishers. Grew LinkedIn thought leadership presence by 25% through audience-focused storytelling and executive positioning. Partnered with engineering teams to craft enterprise positioning that secured 2 major publisher clients within 5 months.

Social Media Specialist

March 1, 2025 - September 16, 2025

Managed $400K Meta campaign for Steak'n Shake franchises, generating 459 leads per week at a 6.94% conversion rate. Drove performance through A/B testing of 10+ ad variants, improving CTR to 2.19%. Sourced 200+ plaintiffs for high-profile litigation campaigns via Meta ads, with 88% of leads directly attributed to paid social.

Head of Marketing at Evergreen Marketing Solutions

June 1, 2016 - Present

Social Media Manager at Kelly Voelker & Associates

February 1, 2022 - September 16, 2025

Directed social campaigns for Chick-fil-A employer brand; developed 14-part video series showing culture and front-line employees, earning 400K+ impressions in 24 hours. Authored viral leadership-focused articles increasing LinkedIn followers by 28% QoQ. Designed community storytelling initiatives that boosted internal content sharing by 36%. Increased job applications by 29% during the pandemic through values-driven campaigns.

Head of Marketing at Evergreen Marketing Solutions

June 1, 2016 - Present

Scaled client social ecosystems across entertainment, real estate, tech, and CPG industries, tailoring platform-specific growth strategies to drive consistent growth. Led crisis communications that maintained 82% positive sentiment during campaigns and reduced negative sentiment by 41% in 3 weeks for a 60K+ member Facebook community during a brand acquisition through proactive messaging.

Social Media Manager at Kelley Voelker & Associates

February 28, 2022 - September 16, 2025

Directed social campaigns for Chick-fil-A employer branding; developed a 14-part video series showing culture and frontline employees, earning 400K+ impressions in 24 hours. Authored leadership-focused articles that increased LinkedIn followers quarter over quarter.

Head Communications & Content Distribution at Frameworks Marketing

February 29, 2024 - September 16, 2025

Achieved 66% increase in reach by restructuring content pillars around trending narratives. Boosted engagement by 58% through creative refinements and 20+ A/B tested content variants. Coordinated integrated social, email, and web campaigns to amplify client launches, driving a 44% surge in engagement. Maintained 82% positive sentiment during crisis campaigns with tailored messaging.

Marketing Manager at XWP

August 1, 2022 - Present

Social Media Specialist at EverEffect

March 31, 2025 - September 16, 2025

Managed $400K Meta campaigns for Steak 'n Shake franchises, generating 459 leads per week at a 6.94% conversion rate. Drove performance through A/B testing of 10+ ad variants, improving CTR to 2.19%.

Marketing Manager at XWP

August 1, 2022 - Present

Own marketing strategy for enterprise WordPress solutions, producing white papers, case studies, and technical blogs that simplify product narratives for global publishers. Grew LinkedIn Thought leadership presence by 25% through audience-focused storytelling and executive positioning. Partnered with engineering teams to craft enterprise positioning that secured 2 major publisher clients within 5 months.

Social Media Specialist at EverEffect

March 1, 2025 - September 16, 2025

Managed a $400K Meta campaign for Steak 'n Shake franchise, generating 459 leads per week at a 6.94% conversion rate. Drove performance through A/B testing of 10+ ad variants, improving CTR to 2.19%. Sourced 200+ plaintiffs for high-profile litigation campaigns via Meta Ads, with 88% of leads directly attributed to paid social.

Head of Marketing at Evergreen Marketing Solutions

June 1, 2016 - Present

Scaled client social ecosystems across entertainment, real estate, tech, and CPG industries, tailoring platform-specific strategies to drive consistent growth. Reduced negative sentiment by 41% in 3 weeks for a 60K+ member Facebook community during a brand acquisition through proactive crisis communications. Produced influencer campaigns resulting in 2.2M+ video views and 148K+ engagements; coordinated 100+ micro-influencers across campaigns. Built podcast-style content and sound bite trend adaptations that scaled a record label executive’s Instagram to 1.3M followers (+42% engagement).

Lead Communications & Content Distribution at Frameworks Marketing

February 1, 2024 - September 16, 2025

Achieved 66% increase in reach by restructuring content pillars around trending narratives. Boosted engagement rates by 58% through creative refinements and 20+ A/B tested content variants. Coordinated integrated social, email, and web campaigns to amplify client launches, driving 44% surge in engagement. Maintained 82% positive sentiment during crisis campaigns (e.g., product recalls) with tailored messaging.

Social Media Manager at Kelley Volker & Associates

February 1, 2022 - September 16, 2025

Directed social campaigns for Chick-fil-A employer brand; developed 14-part video series showing culture and frontline employees, earning 400K+ impressions in 24 hours. Authored viral leadership-focused articles that increased LinkedIn follower growth by 28% quarter-over-quarter. Designed community storytelling initiatives that boosted internal content sharing by 36%. Increased job applications by 29% during the pandemic through values-driven campaigns.

Marketing Manager at XWP

August 1, 2022 - Present

Own marketing strategy for enterprise WordPress solutions, producing white papers, case studies, and technical blog posts that simplify product narratives for global publishers.

Social Media Specialist at EverGreen Marketing Solutions

March 1, 2025 - September 16, 2025

Managed social media campaigns, built influencer partnerships, and translated insights into growth-focused content; contributed to brand visibility during rapid product launches.

Lead Communications & Content Distribution at Frameworks Marketing

February 1, 2024 - September 16, 2025

Led communications strategy and cross-channel content distribution, aligning storytelling with business outcomes and crafting messaging for campaigns and product launches.

Social Media Manager at Kelly Voelker & Associates

February 1, 2022 - September 16, 2025

Directed social campaigns for Chick-fil-A employer brand; developed 14-part video series showcasing culture and frontline employees, generating 400K+ impressions in 24 hours.

Head of Marketing at Evergreen Marketing Solutions

June 1, 2016 - Present

Scaled client social ecosystems across entertainment, real estate, tech, and CPG; tailored platform-specific strategies to drive consistent growth; reduced negative sentiment during a crisis.