I'm a 3D artist and creative production leader specializing in 3D-CGI, and visual storytelling across asset creation, visualization, cinematics, and real-time content. I've led and mentored high-performing creative teams, built efficient production pipelines, and delivered visually compelling work at scale. My strength lies in bridging artistic vision with technology and execution. Recently, I've been focusing on the convergence of AI-assisted workflows, high-end 3D production, and Unreal Engine based real-time pipelines, exploring how these tools can accelerate creativity, improve iteration speed, and enable smarter decision-making without compromising artistic quality.

Bharathidasan Natarajan

I'm a 3D artist and creative production leader specializing in 3D-CGI, and visual storytelling across asset creation, visualization, cinematics, and real-time content. I've led and mentored high-performing creative teams, built efficient production pipelines, and delivered visually compelling work at scale. My strength lies in bridging artistic vision with technology and execution. Recently, I've been focusing on the convergence of AI-assisted workflows, high-end 3D production, and Unreal Engine based real-time pipelines, exploring how these tools can accelerate creativity, improve iteration speed, and enable smarter decision-making without compromising artistic quality.

Available to hire

I’m a 3D artist and creative production leader specializing in 3D-CGI, and visual storytelling across asset creation, visualization, cinematics, and real-time content. I’ve led and mentored high-performing creative teams, built efficient production pipelines, and delivered visually compelling work at scale.

My strength lies in bridging artistic vision with technology and execution. Recently, I’ve been focusing on the convergence of AI-assisted workflows, high-end 3D production, and Unreal Engine based real-time pipelines, exploring how these tools can accelerate creativity, improve iteration speed, and enable smarter decision-making without compromising artistic quality.

See more

Language

English
Fluent

Work Experience

Manager CGI at Target
June 1, 2022 - December 31, 2025
Led asset creation, team leadership, and project coordination for CGI-driven marketing outputs; oversaw R&D, technical and creative oversight, process improvements, and training to drive efficiency and collaboration across teams.
Sr Art Director at Target
July 1, 2017 - May 31, 2022
Directed senior 3D and art direction initiatives, guiding creative teams from concept through delivery with a balance of artistry and efficiency within CGI-driven campaigns.
Lead Visual Designer at SLK Software Group
September 1, 2012 - July 31, 2017
Collaborated with Corporate Communication, HR, and Branding to deliver clear, engaging, and visually consistent designs across internal and external touchpoints.
Lead 3D Generalist at SLK Studios Media
July 1, 2010 - August 31, 2012
Directed a team across modeling, texture painting, shading, and lighting to craft high-end automotive visualizations for ad campaigns, banners, and turntables for global brands.
Lead Generalist at Big Block Inc
March 1, 2012 - May 31, 2012
Led cross-functional collaboration between India and USA teams on campaigns such as Ford C-Max Performance, BMW and Southwest Airlines, ensuring seamless coordination, excellent visual quality, brand consistency, and on-time delivery.
Texturing & Shading Artist at RedOctane - Activision
October 1, 2005 - March 31, 2009
Created detailed textures that enhanced the visual quality of characters, props, and environments across gaming and television projects.
Texturing & Shading Artist at Pixaalaya Studios
May 1, 2003 - November 30, 2004
Handled unwrapping, texture painting, shading, and lighting for client projects in games and media.
Sr Art Director / Sr 3D Artist CGI at Target
July 1, 2017 - May 1, 2022
Led asset creation for marketing campaigns, cross-functional collaboration, and 3D CGI production.

Education

Bachelor of Science in Visual Communication (B.Sc.) - CGI at Loyola College, Chennai
January 1, 2001 - January 28, 2026
Bachelor of Science in Visual Communication (B.Sc.) - CGI at Loyola College, Chennai
January 1, 2001 - January 1, 2024
High School Certificate (HSC) at Anjuham Higher Secondary School, Chennai
January 1, 1999 - January 1, 2000

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Manufacturing, Retail, Professional Services, Other