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Hallo, I'm Bela. I have experience working as a performance marketer, where I managed paid campaigns and customer acquisition. In addition, I have a verified Upwork account where I work as a data and sales assistant, helping clients collect leads, clean data, and find potential customers through social platforms.…

Bela Moneta

Data Scientist, Marketing Analyst, Data Analyst, +2

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Hallo, I'm Bela. I have experience working as a performance marketer, where I managed paid campaigns and customer acquisition. In addition, I have a verified Upwork account where I work as a data and sales assistant, helping clients collect leads, clean data, and find potential customers through social platforms.…

Available to hire

Hallo, I’m Bela. I have experience working as a performance marketer, where I managed paid campaigns and customer acquisition. In addition, I have a verified Upwork account where I work as a data and sales assistant, helping clients collect leads, clean data, and find potential customers through social platforms.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Indonesian

Fluent

English

Advanced

Work Experience

Freelance Marketing Data Assistant

January 1, 2025 - January 1, 2025

Specialized in lead generation, data cleaning, and performance analytics. Built an automated lead-scraping pipeline reducing a 3-hour manual task to under 10 minutes. Created CRM-ready datasets for Keap and templates for Google Looker Studio and Tableau to streamline reporting.

Marketing Data Science Transition

January 1, 2024 - January 1, 2024

Self-initiated transition into data science. Completed hands-on training in 2024, focusing on data analytics, machine learning, Python; developed ML models for predictive marketing analytics; built expertise in Python, SQL, Tableau, and Excel for visualization.

Research Assistant at Remotivi X ABC International Development

October 1, 2024 - October 1, 2024

Collected data via surveys, interviews, and observations for media ecosystems in Indonesia; analyzed qualitative and quantitative data to support actionable insights and journalism-focused projects.

Content Performance Marketer at Luna Park Media

November 1, 2022 - November 1, 2022

Planned, strategized, and produced content; organized and tracked paid campaigns; managed a monthly campaign budget; improved SEO and driven traffic via native ads, push notifications, and Facebook Ads. Notable outcomes include productivity gains and revenue growth.

Freelance Marketing Data Assistant at Self-employed

December 31, 2025 - December 31, 2025

Specialized in Lead Generation, Data Cleaning, and Performance Analytics. Built an automated lead-scraping pipeline that reduced a 3-hour manual task to under 10 minutes; created automated data-cleaning and preparation workflows to generate CRM-ready datasets formatted for Keap; built Google Looker Studio and Tableau templates for digital analyst reporting, reducing biweekly report preparation from 2 hours to 15 minutes.

Marketing Data Science Transition at Self-Initiated

December 31, 2024 - December 31, 2024

Self-initiated career shift into data science; completed hands-on training through MySkill Bootcamp and Purwadhika in 2024; developed and deployed machine learning models for predictive analytics in marketing; built expertise in Python, SQL, Tableau, and Excel for advanced data visualization and analysis.

Research Assistant at Remotivi X ABC International Development

October 31, 2024 - October 31, 2024

Conducted data collection through surveys, interviews, and observations as part of a research initiative for media ecosystems in Indonesia; analyzed qualitative and quantitative data to support actionable insights and recommendations for journalism-focused projects.

Content Performance Marketer at Luna Park Media

November 30, 2022 - November 30, 2022

Planned, strategized, and produced over six pieces of content daily, increasing team productivity by 50%. Organized, executed, and tracked paid campaigns across marketing platforms, maintaining a 43% monthly revenue increase. Managed a campaign budget exceeding 8,000 USD monthly, optimizing ad performance through data-driven strategies. Researched and optimized keywords by 65%, improving website traffic through SEO enhancements. Boosted traffic across four websites using native ads, push notifications, and Facebook Ads.