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I'm Beth Gómez, a strategic design professional focused on transforming visual communication into business growth. I apply strategic thinking to design and translate technical information into clear visual communication, enabling cross-functional collaboration across marketing, design, and business. I adapt to technical and industrial environments and continuously incorporate AI and automation into creative processes, with a strong emphasis on buyer journeys and ROI. I'm driven by opportunities to shape B2B branding and visual storytelling, lead design and marketing strategies, and translate complex industrial concepts into accessible visuals. I’m pursuing a Master’s in Artificial Intelligence and Automation applied to the digital environment to further streamline creative workflows, improve sales enablement, and deliver measurable results for clients and teams.…I'm Beth Gómez, a strategic design professional focused on transforming visual communication into business growth. I apply strategic thinking to design and translate technical information into clear visual communication, enabling cross-functional collaboration across marketing, design, and business. I adapt to technical and industrial environments and continuously incorporate AI and automation into creative processes, with a strong emphasis on buyer journeys and ROI. I'm driven by opportunities to shape B2B branding and visual storytelling, lead design and marketing strategies, and translate complex industrial concepts into accessible visuals. I’m pursuing a Master’s in Artificial Intelligence and Automation applied to the digital environment to further streamline creative workflows, improve sales enablement, and deliver measurable results for clients and teams.

Elizabeth Gómez Rizo

Graphic Designer, Marketing Strategist, UX Designer, +1

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I'm Beth Gómez, a strategic design professional focused on transforming visual communication into business growth. I apply strategic thinking to design and translate technical information into clear visual communication, enabling cross-functional collaboration across marketing, design, and business. I adapt to technical and industrial environments and continuously incorporate AI and automation into creative processes, with a strong emphasis on buyer journeys and ROI. I'm driven by opportunities to shape B2B branding and visual storytelling, lead design and marketing strategies, and translate complex industrial concepts into accessible visuals. I’m pursuing a Master’s in Artificial Intelligence and Automation applied to the digital environment to further streamline creative workflows, improve sales enablement, and deliver measurable results for clients and teams.…I'm Beth Gómez, a strategic design professional focused on transforming visual communication into business growth. I apply strategic thinking to design and translate technical information into clear visual communication, enabling cross-functional collaboration across marketing, design, and business. I adapt to technical and industrial environments and continuously incorporate AI and automation into creative processes, with a strong emphasis on buyer journeys and ROI. I'm driven by opportunities to shape B2B branding and visual storytelling, lead design and marketing strategies, and translate complex industrial concepts into accessible visuals. I’m pursuing a Master’s in Artificial Intelligence and Automation applied to the digital environment to further streamline creative workflows, improve sales enablement, and deliver measurable results for clients and teams.

Available to hire

I’m Beth Gómez, a strategic design professional focused on transforming visual communication into business growth. I apply strategic thinking to design and translate technical information into clear visual communication, enabling cross-functional collaboration across marketing, design, and business. I adapt to technical and industrial environments and continuously incorporate AI and automation into creative processes, with a strong emphasis on buyer journeys and ROI.

I’m driven by opportunities to shape B2B branding and visual storytelling, lead design and marketing strategies, and translate complex industrial concepts into accessible visuals. I’m pursuing a Master’s in Artificial Intelligence and Automation applied to the digital environment to further streamline creative workflows, improve sales enablement, and deliver measurable results for clients and teams.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Marketing Manager & Graphic Designer at CALVO SEALING S.L. – GLOBAL BUSINESS GROUP

March 1, 2025 - Present

Responsible for developing visual communication and corporate marketing strategies aimed at positioning the company within the industrial sealing and leak-proof solutions sector. Designed corporate visual identity and ensured brand consistency across communication materials. Created technical catalogues, product datasheets, dossiers and presentations, translating complex technical information into clear visuals. Produced materials for trade fairs and campaigns, and developed visual tools for the sales team. Applied information architecture and strategic design to improve understanding of complex industrial processes, collaborating cross-functionally to drive brand reputation and business opportunities.

Graphic Design & Project Management Specialist at Advertising Agency

November 1, 2023 - October 1, 2024

Led visual identity and branding design for various companies and startups. Managed social media content strategy, product labels and packaging, iconography, and corporate signage. Oversaw editorial layout and graphic arts for print, maintained client relations, and managed design projects to deliver on time and ROI-driven outcomes.

UI Designer at Freelance / Self-employed

January 1, 2023 - February 1, 2024

UI/UX design for landing pages and digital platforms, information architecture, content development, and CMS-based work. Created conversion-focused digital experiences and prototypes; collaborated with clients to align design with business goals.

Lead Editorial Designer at National News Agency

October 1, 2020 - November 1, 2023

Professional layout of magazines, journalistic articles and cultural publications. Editorial design of art catalogs and promotional materials. Created infographics and informational diagrams, developed corporate identity manuals, and designed press materials and institutional communications. Photo editing and collaboration with photography teams.