I’m a results-driven Performance Marketer with 8+ years of experience driving sales growth and scaling ecommerce brands through Meta, Google Ads, SEO and integrated digital campaigns. I’ve led multi-channel initiatives across GCC markets, delivering measurable ROAS improvements and high-quality lead pipelines. I’m currently focused on expanding market reach in travel and EdTech sectors, building high-performing cross-functional teams, and optimizing the end-to-end customer journey—from onboarding to retention—while collaborating with product, tech, and sales to hit business targets.…

Bibek Bhattacharjee

I’m a results-driven Performance Marketer with 8+ years of experience driving sales growth and scaling ecommerce brands through Meta, Google Ads, SEO and integrated digital campaigns. I’ve led multi-channel initiatives across GCC markets, delivering measurable ROAS improvements and high-quality lead pipelines. I’m currently focused on expanding market reach in travel and EdTech sectors, building high-performing cross-functional teams, and optimizing the end-to-end customer journey—from onboarding to retention—while collaborating with product, tech, and sales to hit business targets.…

Available to hire
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Skills

Experience Level

Language

English
Advanced
Bengali
Fluent
Hindi
Fluent

Work Experience

Market Expansion Manager at Getthatboat LLC
May 1, 2025 - Present
Onboarded 20+ global charter companies and 100+ yachts onto the marketplace, significantly expanding inventory and driving platform growth. Launched bilingual (Arabic/English) Facebook/Google Ads campaigns tailored for GCC audiences, achieving an 18% CTR lift and a 22% reduction in CPA. Architected end-to-end customer journeys for booking confirmations and promotional outreach via WhatsApp Business API; managed founder-led accounts end-to-end, including payments, contract drafting, and legal documentation. Collaborated with cross-functional teams to align tech delivery with business objectives and built a 6-member cross-functional team, establishing mentoring programs and workflows to raise efficiency and delivery outcomes.
Marketing & Operations Manager at Binfosol Private Limited
September 1, 2020 - January 31, 2022
Executed multi-channel performance campaigns across Meta (Facebook/Instagram), TikTok, and LinkedIn Ads; managed approximately $8K+ monthly spend and delivered 3.8x ROAS on lead generation campaigns. Led B2B demand generation via LinkedIn Campaign Manager; targeted decision-makers in the EdTech sector, driving high-quality pipeline growth. Improved lead-to-opportunity conversion by 40% through advanced audience segmentation, Lookalike modeling, and CDP-aligned targeting. Implemented Google Analytics, cross-channel attribution, and landing page optimization.
Social Media Marketing Specialist at Time2 Digital (Marketing Agency)
January 1, 2018 - September 30, 2020
Updated 1,000+ Shopify product listings for US/GCC clients, improving search visibility and achieving 18% CTR. Optimized 15+ Shopify & WooCommerce stores with on-page and off-page SEO, driving 25% organic traffic growth in 3 months. Built Google Tag Manager/GA4 tracking to identify drop-offs and optimize conversion paths; developed high-performing video assets for US fashion brands to elevate engagement.
Freelance Ecommerce Developer & Marketing Executive at Freelance / Independent Contractor
June 1, 2016 - January 31, 2018
Delivered multi-channel ecommerce development and marketing strategies for clients; built and maintained Shopify/WooCommerce stores, optimized SEO, implemented analytics tracking, and led content marketing efforts.

Education

Undergraduate Diploma at Swami Vivekanand University
January 1, 2013 - January 1, 2016
Engineering (B-tech) at Seacom Skills University
January 1, 2017 - January 1, 2020

Qualifications

Google Ads Certified
January 11, 2030 - May 6, 2026
Google Analytics Certified
January 11, 2030 - May 6, 2026
SEMrush Certification
January 11, 2030 - May 6, 2026
LinkedIn Campaign Manager Certification
January 11, 2030 - May 6, 2026
HubSpot Certified / CRM Automation
January 11, 2030 - May 6, 2026
SEO Essentials Certification
January 11, 2030 - May 6, 2026
Advanced Google Analytics Certification
January 11, 2030 - May 6, 2026

Industry Experience

Software & Internet, Professional Services, Education, Media & Entertainment, Travel & Hospitality

Skills

Experience Level