Available to hire
Hi, I’m Bina, a data-driven full-stack digital marketer with over 3 years of experience specializing in performance advertising across platforms like Google Ads, Meta, LinkedIn, and Twitter. I enjoy using analytics and marketing automation to optimize campaigns and achieve measurable results such as increasing ROAS and improving conversion rates.
I have a strong background in SEO, email marketing, and AI-powered content creation, complemented by hands-on expertise in WordPress, GA4, GTM, Zapier, and SEMrush. I’m passionate about helping businesses grow by building high-converting landing pages and executing data-driven marketing strategies.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Advanced
Kirghiz, Kyrgyz
Fluent
Russian
Fluent
Work Experience
Freelance Marketer at Self-Employed
January 1, 2025 - July 24, 2025Served as a primary digital marketing consultant for 15+ clients, developing tailored strategies that increased average client revenue by 35% YoY through data-driven optimizations. Managed and optimized Google Ads, Meta, and LinkedIn campaigns, reducing cost-per-acquisition (CPA) by 22% while increasing conversion rates by 18% through A/B testing and audience segmentation. Leveraged Google Analytics 4 (GA4) and Google Tag Manager to track KPIs, identify trends, and provide actionable insights, improving campaign ROI by 25% across accounts. Enhanced online visibility by optimizing WordPress websites, improving organic traffic by 40% through on-page SEO, technical fixes, and content strategy. Resolved 90% of critical marketing challenges within 48 hours, maintaining a 95% client retention rate through proactive communication and strategic pivots. Boosted social media engagement by 30% through targeted content strategies and community management across platforms.
Marketing Project Coordinator at Renegade Underdogs LLC
January 1, 2024 - July 24, 2025Orchestrated end-to-end logistics for 15+ global virtual/hybrid events (webinars, conferences), managing registration, attendee tracking, and platform setup—resulting in 95%+ satisfaction ratings. Collaborated with cross-functional teams (content, design, demand gen) to deliver seamless experiences that drove 30% more qualified leads per event. Increased webinar sign-ups 40% via multi-channel campaigns using SEO, Google Ads, email, and social media. Boosted site speed 30% (Shopify/WordPress) and built high-converting landing pages that improved lead capture by 25%. Conducted post-event analysis to identify trends, leading to 20% higher engagement in subsequent events. Optimized ad spend allocation based on performance data, reducing cost-per-lead by 15%.
Education
Bachelor of Science in Nursing at Karakol Medical College
January 1, 1991 - December 31, 1994Qualifications
Google Ads (Search, Display, Performance Max)
January 1, 2025 - December 31, 2025SEMRUSH Keyword Research, Analytics, AI Powered Marketer
January 1, 2025 - December 31, 2025Industry Experience
Media & Entertainment, Retail, Professional Services, Software & Internet, Consumer Goods
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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