Madeline Schneider

Available to hire

I’m Madeline Schneider, a brand strategist and creative director based in Kansas City. I enjoy helping teams build cohesive brands and an impactful digital and visual presence across social, web, and video.

About

I’m Madeline Schneider, a brand strategist and creative director based in Kansas City. I enjoy helping teams build cohesive brands and an impactful digital and visual presence across social, web, and video. I’m looking for graphic design work but open to be brought on for larger projects.

With 6+ years of experience spanning B2B, DTC, hospitality, home services, and consumer clients, I lead work from strategy through execution—ensuring brand voice stays consistent while marketing and sales KPIs are met.

I currently balance independent consulting with agency-side creative leadership at Rock Road Creative, directing content and creative direction for multi-industry client rosters.

  • 7 years' experience
  • Joined September 2026

Industry experience

  • Financial Services
  • Manufacturing
  • Real Estate & Construction
  • Media & Entertainment
  • Retail
  • Professional Services
  • Travel & Hospitality
  • Consumer Goods
  • Education
  • Other

Work experience· 7 roles

Brand Growth & Content Strategist · Rock Road CreativeJun 2025 – Present · 1 yr 6 mos

Led brand strategy and content direction for a multi-industry agency roster spanning manufacturing, construction, financial services, and hospitality. Directed execution across social, web, and digital to keep brand expression consistent across platforms. Managed client relationships and creative approvals across a rotating slate of accounts.

Marketing & Brand Consultant, Owner · Black Dog MarketingJan 2025 – Present · 1 yr 11 mos

Founded and runs an independent consultancy delivering brand strategy, digital marketing, and content for B2B clients. Owns each engagement end to end—from messaging and strategy through social, web, and campaign execution.

Head of Marketing Relations · Clean & Simple MarketingApr 2022 – Dec 2024 · 2 yrs 9 mos

Led a portfolio of five client accounts, owning social, digital ad, and brand growth strategy for each. Conducted performance reviews and content planning to keep accounts on schedule. Built and optimized automated email campaigns, driving engagement through copy and testing.

Creative Director (Consultant) · Max Effort StudiosJan 2022 – Jun 2022 · 6 mos
Marketing & Sales Manager · Norchem CorporationOct 2020 – Apr 2022 · 1 yr 7 mos
Content Producer, Social Media · Common AceJan 2020 – Jan 2021 · 1 yr 1 mo
Project Coordinator / Internship Role (Retail & PR) · Rachel Wims LLC · Nordstrom · KITH · Harpers PRJan 2019 – Jan 2020 · 1 yr 1 mo

Education

Bachelor's Degree, Communications · California State University, Fullerton2030 – 2026
Bachelor's Degree, Communications · California State University, Fullerton2030 – 2026

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