I’m a Danish Visual Designer and Design Lead, experienced in turning ideas into clear and effective visual communication. I’ve worked across a variety of industries, collaborating with Danish and international clients from Graphic Designer to Design Lead. I take projects from concept to final artwork across campaigns, events, and social media, focusing on thoughtful design execution and practical project management. Drawing on experience from both in-house corporate communications and freelance work, I aim to create visual solutions that are both creative and strategically aligned.…

Bo Winther

I’m a Danish Visual Designer and Design Lead, experienced in turning ideas into clear and effective visual communication. I’ve worked across a variety of industries, collaborating with Danish and international clients from Graphic Designer to Design Lead. I take projects from concept to final artwork across campaigns, events, and social media, focusing on thoughtful design execution and practical project management. Drawing on experience from both in-house corporate communications and freelance work, I aim to create visual solutions that are both creative and strategically aligned.…

Available to hire

I’m a Danish Visual Designer and Design Lead, experienced in turning ideas into clear and effective visual communication.

I’ve worked across a variety of industries, collaborating with Danish and international clients from Graphic Designer to Design Lead.

I take projects from concept to final artwork across campaigns, events, and social media, focusing on thoughtful design execution and practical project management.

Drawing on experience from both in-house corporate communications and freelance work, I aim to create visual solutions that are both creative and strategically aligned.

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Skills

Experience Level

Branding
Expert
Icon
Expert
Logo
Expert
UI
Expert
Presentation Design
Expert
Web Design
Expert

Language

Danish
Fluent
English
Advanced
Norwegian
Intermediate
Swedish
Intermediate

Work Experience

Senior Visual Designer at Bo Winther Design
January 1, 2014 - Present
Since founding my design business in 2014, I have worked with various clients on corporate branding, digital content creation, and offline communications.
Long-term Consultant, Senior Designer/Art Director at Widex
January 1, 2014 - October 18, 2025
Provided design direction while collaborating extensively on global marketing strategies.
Senior Graphic Designer at Novozymes/Novonesis
January 1, 2011 - October 18, 2025
Worked on global communications spanning multiple corporate repositionings.
Graphic Designer at Sonofon/Telenor
July 1, 2000 - October 18, 2025
Focused on design within the Trade Marketing sector.
Graphic Designer at Carlsberg Group
July 1, 1999 - October 18, 2025
Contributed to Global Corporate Marketing initiatives.

Education

Bachelor’s Degree in Visual Communication at Danish School of Media & Journalism
January 1, 2011 - June 30, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Professional Services, Retail, Financial Services, Consumer Goods, Manufacturing, Other
    uniE621 UI Iconography Concept for FOSS (analytical equipment)
    Background FOSS creates end-to-end analytical solutions that secure and improve food quality, from raw material to finished product. Considering a new modern rebrand process, FOSS needed a new matching graphic style for their user interface icons, given the principle of ‘less is more’ as the previous multi-color 3D icon style was too complex. Solution In collaboration with the FOSS UX Innovation team, I developed a new line-based icon system completely built on strokes. Using only pure geometric shapes based on two defined grid sizes, a clear and consistent approach was established throughout the icon concept. Furthermore, a design and concept guide was developed to establish a future hands-on reference. The design of the iconographic elements will be utilized by FOSS’s in-house team as they continue to expand the icon family across their user interfaces. See more at my online portfolio: https://www.twine.net/signin webdesigner photo logo branding…
    uniE621 Image Campaign at CPH Airport: Morten Olsen - a Widex ambassador
    Morten Olsen, a former coach of the Danish national football team, is a well-known user of Widex hearing aids. He has served as a Widex ambassador for several years, and to further strengthen the relationship between him and the brand, it was decided to revitalize the association. The goal was to update the campaign visually while maintaining its basic communication. New studio portraits of Morten were taken, resulting in eye-catching and straightforward images designed to stand out in a retail setting. These images were paired with Morten’s preferred hearing aid, the sporty red Widex Passion. The campaign includes large billboards at Copenhagen Airport and promotional materials for retail communication. See more at my online portfolio: https://www.twine.net/signin…