Hi, I’m Brian Boshar, a multi-disciplinary art director, visual designer and photographer based in the Boston area. I blend branding, photography and digital design to create compelling campaigns across packaging, digital and experiential channels. Over the past decade I’ve collaborated with teams at Life is Good, Curaleaf, Stonyfield Farm, MegaFood and more, leading cross-channel campaigns, producing key art, and building brand style guides. I thrive on translating marketing goals into visually cohesive experiences that resonate with audiences.

Brian Boshar

Hi, I’m Brian Boshar, a multi-disciplinary art director, visual designer and photographer based in the Boston area. I blend branding, photography and digital design to create compelling campaigns across packaging, digital and experiential channels. Over the past decade I’ve collaborated with teams at Life is Good, Curaleaf, Stonyfield Farm, MegaFood and more, leading cross-channel campaigns, producing key art, and building brand style guides. I thrive on translating marketing goals into visually cohesive experiences that resonate with audiences.

Available to hire

Hi, I’m Brian Boshar, a multi-disciplinary art director, visual designer and photographer based in the Boston area. I blend branding, photography and digital design to create compelling campaigns across packaging, digital and experiential channels.

Over the past decade I’ve collaborated with teams at Life is Good, Curaleaf, Stonyfield Farm, MegaFood and more, leading cross-channel campaigns, producing key art, and building brand style guides. I thrive on translating marketing goals into visually cohesive experiences that resonate with audiences.

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Language

English
Fluent

Work Experience

Senior Art Director at Small Circle
January 1, 2024 - January 1, 2025
Lead art direction and design; partnered with creative directors and CEO; translated marketing needs into campaigns across channels; produced key art, directed photo editing, logo creation, storyboard development, and brand/style guides; steered agency creatives to ensure brand consistency.
Art Director / Photographer at Curaleaf
January 1, 2018 - January 1, 2024
Art Director and Photographer responsible for national cannabis campaigns; led a design team of up to 30 contractors across retail, wholesale and experiential channels; created 3D packaging concepts, photography, photo editing, digital & web assets, social media, and in-store video/animation; collaborated with creative leadership to translate client needs into visuals.
Art Director at Stonyfield Farm
January 1, 2017 - January 1, 2020
Art Director focusing on packaging and cross-brand campaigns; oversaw all key art for FoodState brands; partnered with internal teams to develop marketing campaigns across channels.
Lead Visual Designer at MegaFood
January 1, 2015 - January 1, 2017
Lead Visual Designer; oversaw all key art for creative materials across FoodState brands MegaFood and INNATE Response; art directed packaging, POP items, presentations, apparel and internal communications; collaborated with teams to develop cross-channel campaigns.
Lead Digital Designer at Life is Good
January 1, 2011 - January 1, 2015
Lead digital design for lifeisgood.com; developed seasonal style guides; maintained daily upkeep of site delivering designs for emails, home pages, category landing pages and banners; supported affiliate channel; art directed Life is Good Festival marketing campaigns (2011-2014).
Production Designer at Life is Good
January 1, 2011 - January 1, 2011
Created POP deliverables for lifeisgood.com as well as retail signage and festival posters; assisted the wholesale catalog production under the supervision of the Art Director.
Graphic Designer at Hadley Media
January 1, 2010 - January 1, 2010
Graphic design for client projects and campaigns.

Education

BA in Graphic Design, Minor in Art History at Southern New Hampshire University
January 11, 2030 - December 7, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Healthcare, Retail, Professional Services