Freelance UX Designer

Product UX for a cross-platform (web + iOS/Android) product using user-centered design and research methods (user interviews, surveys, usability testing, tree testing).

Created personas, journey maps and user flows to align stakeholders and inform roadmap priorities; output reduced task completion time by 70% and increased onboarding conversion.

Designed and shipped high-fidelity prototypes in Figma; collaborated with engineering to implement a component-based design system and reusable Ul library.

Delivered end-to-end UX projects for startups: product discovery, competitive analysis, user interviews, rapid prototyping, and launch support.