Versatile marketing and business professional with a proven record in strategy, branding, digital content, and operations. Experienced across both established brands and high-growth startups, delivering measurable growth through creative execution and cross-functional leadership. Known for building brands from the ground up, launching new business lines, and driving high-impact campaigns with a hands-on, results-driven approach. Entrepreneurial, commercially minded, and effective at turning ideas into outcomes.

BRIAN TAN (BURHAN)

Versatile marketing and business professional with a proven record in strategy, branding, digital content, and operations. Experienced across both established brands and high-growth startups, delivering measurable growth through creative execution and cross-functional leadership. Known for building brands from the ground up, launching new business lines, and driving high-impact campaigns with a hands-on, results-driven approach. Entrepreneurial, commercially minded, and effective at turning ideas into outcomes.

Available to hire

Versatile marketing and business professional with a proven record in strategy, branding, digital content, and operations. Experienced across both established brands and high-growth startups, delivering measurable growth through creative execution and cross-functional leadership. Known for building brands from the ground up, launching new business lines, and driving high-impact campaigns with a hands-on, results-driven approach. Entrepreneurial, commercially minded, and effective at turning ideas into outcomes.

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Language

English
Fluent
Chinese
Fluent

Work Experience

Digital Marketing & SEO Specialist at The British Barbershop Company
August 1, 2022 - Present
Managed the full digital presence for a premium barbershop brand across two websites, enhancing comprehensive SEO strategies, content creation, and on-page SEO fixes.
Senior Marketing Executive at Pan Pacific Van & Truck Leasing Pte Ltd
May 1, 2021 - May 1, 2022
Led strategic marketing campaigns across Singapore, strengthening brand presence through integrated social and ATL efforts. Played a key role in launching new business lines in electric mobility and the sharing economy, while also driving the company’s CSR initiative in partnership with ItsRainingRaincoat—blending business growth with social impact.
Business Development & Marketing Executive at StorHub Management Pte Ltd
October 1, 2013 - June 30, 2020
Rapidly promoted from Storage Specialist to Senior Specialist, then transitioned to Business Development & Marketing Executive at StorHub (formerly CapitaLand). Delivered 10–12% sales lead growth and doubled social engagement through targeted campaigns. Featured as the Mandarin media spokesperson and forged key partnerships with Lalamove, South East CDC, Ta-Q-Bin and many more. Launched a new record management business line and collaborated with operations to revive underperforming facilities—driving growth and innovation across the board.
Sales Assistant at Sportslink Holding Pte Ltd
December 1, 2010 - August 31, 2011
Managed full retail operations, delivering exceptional customer service with expert sports product knowledge. Anticipated customer needs to offer tailored recommendations, enhanced store appeal through effective merchandising and restocking, and ensured smooth transactions with efficient POS management.
Marketing Manager at Tabriz Carpets Pte Ltd
November 1, 2023 - May 31, 2024
Built and managed the company’s website while leading its full digital presence—creating and editing content across TikTok, YouTube, Instagram, and Facebook. Drove e-commerce performance through curated listings on Shopee, Lazada, Carousell, and Amazon. I also handled walk-in sales and took part in end-to-end carpet care, from washing and drying to pickup and delivery.
Chief Marketing Officer / Co-founder at Runrascals Pte Ltd
August 1, 2023 - August 1, 2024
Co-founded the brand after first coming on board as a consultant in Aug 2023, stepping into a full-time role by Feb 2024. Led the charge in shaping its identity—building the website, crafting and executing the entire social media strategy (from filming to posting), and championing its marketing direction. Also involved hands-on in product development, blending creativity with business acumen to drive growth from the ground up.
Assistant Marketing Manager at Selffix DIY Pte Ltd
May 1, 2023 - May 1, 2024
Drove the transformation of Selffix through high-impact campaigns like the Great Selffix Sale and a bold rebranding initiative. As a strategic lead, I championed sustainable growth models and led integrated marketing efforts—amplifying brand presence across channels and turning awareness into measurable sales results.

Education

Advanced Diploma in Business Management at Management Development Institute of Singapore
January 1, 2015 - January 1, 2016
Advanced Diploma in Business Management with core training in marketing, finance, operations, and leadership—built as a springboard for effective management and further business studies.
Bachelor of Arts, Business & Marketing at University of Sunderland
January 1, 2017 - January 1, 2018
Bachelor of Arts in Business and Marketing (Second Class Honours, First Division), blending strategic thinking with creative execution—covering marketing strategy, digital campaigns, consumer psychology, and project leadership to shape impactful, market-ready solutions.

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Retail, Real Estate & Construction, Transportation & Logistics, Wholesale & Distribution, Professional Services