I’m a marketing graduate with a strong foundation in marketing analytics, digital strategy, and content-driven growth. I’ve managed multi-brand social media strategies, advised on marketing budgets, and translated audience engagement into measurable sales outcomes. I pride myself on translating data into actionable insights while blending creative execution with analytical decision-making to support customer acquisition, brand growth, and improved user experiences. My approach combines thoughtful strategy with hands-on execution across content, analytics, and social channels to drive measurable results for brands and creative professionals alike.

Brianna Saenz

I’m a marketing graduate with a strong foundation in marketing analytics, digital strategy, and content-driven growth. I’ve managed multi-brand social media strategies, advised on marketing budgets, and translated audience engagement into measurable sales outcomes. I pride myself on translating data into actionable insights while blending creative execution with analytical decision-making to support customer acquisition, brand growth, and improved user experiences. My approach combines thoughtful strategy with hands-on execution across content, analytics, and social channels to drive measurable results for brands and creative professionals alike.

Available to hire

I’m a marketing graduate with a strong foundation in marketing analytics, digital strategy, and content-driven growth. I’ve managed multi-brand social media strategies, advised on marketing budgets, and translated audience engagement into measurable sales outcomes. I pride myself on translating data into actionable insights while blending creative execution with analytical decision-making to support customer acquisition, brand growth, and improved user experiences.

My approach combines thoughtful strategy with hands-on execution across content, analytics, and social channels to drive measurable results for brands and creative professionals alike.

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Language

English
Fluent
Spanish; Castilian
Intermediate

Work Experience

Marketing Consultant & Social Media Manager at Art of Ink Studios
July 1, 2025 - January 31, 2026
Hired as a marketing consultant to advise on digital marketing budget allocation, content strategy, and audience growth initiatives. Directed ad placement decisions and campaign execution across Instagram and Facebook platforms. Managed and created social media content for seven resident artists, tailoring strategies to distinct art styles, audiences, and engagement goals. Oversaw studio-wide content calendars, branding consistency, and posting schedules. Collaborated with local community pages to increase brand visibility, foot traffic, and artist bookings. Analyzed performance metrics using Instagram Analytics and Meta Insights to refine posting cadence, creative direction, and audience targeting.
Independent Tattoo Artist & Content Creator at Self-Employed
December 1, 2023 - Present
Built and maintained a personal brand through organic social media strategy, short-form video content, and audience engagement. Leveraged Instagram analytics to generate leads, convert inquiries, and independently book tattoo appointments. Reached 4,704 accounts and generated 108,162 total views between October and January using organic content strategies. Achieved an average of 2,594 views per post across the most recent 24 posts, demonstrating consistent engagement and reach. Managed the full client funnel, including discovery, consultation, booking, and repeat business. Evaluated content performance trends to optimize posting times, formats, and messaging.
Sales Associate at Love. Etc
August 1, 2021 - September 30, 2022
Created and maintained engaging product displays designed to encourage customer interaction and support upselling opportunities. Met daily sales targets average around $90 per transaction and contributed to monthly sales goals of approximately $20,000 per associate. Developed in-depth product knowledge by studying specifications, warranties, and pricing tiers to provide tailored recommendations. Participated in sales meetings focused on promotions, performance goals, and merchandising strategies. Conducted bi-weekly inventory checks and assisted with ordering and truck processing under management supervision. Delivered a welcoming and professional customer experience in a high-trust, face-to-face sales environment.
Sales Associate at Rack Room Shoes
September 1, 2022 - October 31, 2024
Supported sales operations in a high-traffic outlet environment, with peak daily sales reaching $50,000 during holiday and back-to-school seasons. Processed customer shipment orders and tracked fulfillment to ensure timely delivery and customer satisfaction. Conducted quarterly inventory counts, processed inbound shipments, and organized the sales floor to support new arrivals. Removed and transferred merchandise to other regional locations to optimize inventory distribution. Assisted with community fundraising initiatives, processing and organizing large-volume shoe orders for local schools. Maintained visual merchandising stand and store organization to improve customer flow and purchasing experience.

Education

Bachelor of Business Administration (B.B.A.) in Marketing at University of Texas at El Paso
January 11, 2030 - December 1, 2025

Qualifications

Tattoo & Body Art License #LTAT24-00357
January 11, 2030 - February 15, 2026
Bloodborne Pathogen Certification
January 11, 2030 - June 1, 2026
Meta / Coursera Certification Series: Marketing Analytics with Meta
January 11, 2030 - February 15, 2026
Meta / Coursera Certification Series: Marketing Analytics Foundations
January 11, 2030 - February 15, 2026
Meta / Coursera Certification Series: Data Analytics Methods for Marketing
January 11, 2030 - February 15, 2026
Meta / Coursera Certification Series: Introduction to Data Analytics
January 11, 2030 - February 15, 2026
Meta / Coursera Certification Series: Data Analysis with Spreadsheets & SQL
January 11, 2030 - February 15, 2026
Meta / Coursera Certification Series: Statistics Foundations
January 11, 2030 - February 15, 2026
Meta / Coursera Certification Series: Python Data Analytics
January 11, 2030 - February 15, 2026
Online Negotiation — Stitt Feld Handy Group
March 1, 2024 - February 15, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education