Teh Desa Suka Cita Fertival 2024
Brilli Aurabillah
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The “Suka Cita Teh Desa” festival is a music event series organized by Teh Desa, a fast-growing local beverage brand in Central Java. The festival was created to build brand awareness, celebrate the brand’s milestones, and bring entertainment to the local community, primarily centered around Purwokerto.
This was the blockbuster main event. The buzz for this festival dominated the end of 2024; when tickets went on sale in December 2024, the presale completely sold out in less than two hours. Held in Purwokerto, the festival was headlined by the legendary Indonesian band Sheila On 7, making it one of the region’s most anticipated music events.