I work closely with founders to help them make sense of what they want to say online and turn it into content that feels honest, clear, and genuinely them. My focus is founder led content and personal branding. I help business owners clarify their point of view, who they’re speaking to, and how to show up consistently without it feeling forced or performative. I start with the person first, then build simple content systems around their real experiences, ideas, and opinions. I’ve built my own founder brand alongside running a business, so I understand the reality. Time is limited, ideas are often messy at first, and most founders don’t want to sound like marketers. My process usually involves conversations, voice notes, or rough thoughts, which I then shape into confident, platform specific content that sounds like the founder wrote it themselves. I work across social media platforms, creating content that’s designed for each platform rather than copied and pasted. That includes ghostwriting, building content pillars and series, designing clean Instagram carousels, and iterating based on what’s actually resonating. I’m not interested in filler content or vanity metrics. The aim is to build founder brands that feel recognisable, trusted, and worth following over time.…I work closely with founders to help them make sense of what they want to say online and turn it into content that feels honest, clear, and genuinely them. My focus is founder led content and personal branding. I help business owners clarify their point of view, who they’re speaking to, and how to show up consistently without it feeling forced or performative. I start with the person first, then build simple content systems around their real experiences, ideas, and opinions. I’ve built my own founder brand alongside running a business, so I understand the reality. Time is limited, ideas are often messy at first, and most founders don’t want to sound like marketers. My process usually involves conversations, voice notes, or rough thoughts, which I then shape into confident, platform specific content that sounds like the founder wrote it themselves. I work across social media platforms, creating content that’s designed for each platform rather than copied and pasted. That includes ghostwriting, building content pillars and series, designing clean Instagram carousels, and iterating based on what’s actually resonating. I’m not interested in filler content or vanity metrics. The aim is to build founder brands that feel recognisable, trusted, and worth following over time.WWWW…