Available to hire
Hi, I’m a web designer with a solid background in multimedia design, passionate about creating responsive and user-focused digital experiences. I specialize in full-stack development with the PERN and MERN stacks, combining technical expertise with creative design to build engaging and functional web applications.
I also have extensive experience in SEO, analytics, and interactive media, helping drive digital growth and brand engagement. Over the years, I’ve contributed to various projects including game development, multimedia production, and innovative web solutions, always aiming to craft meaningful experiences for users across platforms.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Chinese
Advanced
Work Experience
Software Engineering Graduate at General Assembly
June 30, 2024 - July 20, 2025Built full-stack web applications using the MERN and PERN stacks with modern web technologies. Developed interactive features such as 2D game logic, RESTful APIs, and CRUD operations for enhanced functionality. Designed and implemented responsive, user-focused interfaces for cross-platform functionality. Collaborated on a web-based attendance and reporting app, improving usability and performance for streamlined tracking. Key achievements include developing a 2D chess-style game and a digital drawing app using efficient Base64 data storage, building a ReactJS deck-building app integrating Magic The Gathering API and Airtable, and co-developing a MERN stack attendance management system with reporting features.
Solution Integration and Data Analysis (Junior) at National Heart Centre Singapore
February 29, 2024 - July 20, 2025Provided technical consultation for a Medical Virtual Reality initiative focused on nurse training for resuscitation cases, driving innovation and efficiency. Supported medical software installation and ensured seamless system integration for critical healthcare operations. Maintained database accuracy and reliability for essential medical systems. Modernized web applications and modules to enhance user experience and improve brand consistency. Achievements include delivering over 60% cost savings in medical facility rentals via VR-based training adoption, nearly eliminating material wastage and significantly reducing manpower wastage through the VR initiative, and increasing user engagement by over 80% by revamping and modernizing organizational web page designs.
Multimedia Specialist (Senior) at National Heart Centre Singapore
June 30, 2023 - July 20, 2025Designed branding materials such as posters, logos, brochures, tote bags, and social media graphics to support marketing campaigns, medical events, and corporate communications, ensuring consistent branding across print and digital platforms. Produced and directed clinical education videos, patient documentaries, and promotional films for training, presentations, and donor outreach, collaborating with cross-functional teams for impactful storytelling. Created interactive 3D visuals for the organization’s annual SingLive event web page, boosting user engagement through immersive virtual experiences. Captured and edited professional portraits and event photography for reports, press releases, and corporate publications. Major achievements include producing a documentary securing over $1 million in donations, designing 3D visuals boosting event attendance and brand recognition across ASEAN, and directing medical video content that contributed to a significant reduction in workplace inci
Multimedia Designer (Senior) at CLS International (1993) Pte Ltd
September 30, 2018 - July 20, 2025Led the design and development of e-learning content, including software recommendations, project planning, UI design, and implementation. Created and managed collateral designs such as posters, planners, apparel, and promotional materials ensuring brand consistency and visual appeal. Produced editorial assets including illustrations, layout designs, and creative visuals to enhance audience engagement. Directed and executed full-cycle videography projects from story development to post-production editing. Delivered diverse multimedia content including animations, motion graphics, storyboarding, and photography to support storytelling and branding efforts. Notable accomplishments include designing and implementing an e-learning application that improved learning outcomes by 80% and directed multimedia assets for a 25th-anniversary musical that boosted engagement and sold-out performances.
Software Engineering Graduate at General Assembly
June 30, 2024 - July 20, 2025Built full-stack web applications using the MERN and PERN stacks with modern web technologies. Developed interactive features including 2D game logic, RESTful APIs, and CRUD operations to enhance functionality. Designed and implemented responsive, user-focused interfaces for effective cross-platform use. Collaborated on a web-based attendance and reporting app to improve usability and streamline tracking. Key achievements include developing a 2D chess-style game, a digital drawing app using efficient data storage, and a ReactJS deck-building app integrating APIs. Co-developed a MERN stack attendance management system with robust reporting and CRUD capabilities.
Solution Integration and Data Analysis (Junior) at National Heart Centre Singapore
February 29, 2024 - July 20, 2025Provided technical consultation for a Medical Virtual Reality initiative focusing on nurse training for resuscitation cases, driving innovation and efficiency. Supported medical software installation and ensured seamless system integration for critical healthcare operations. Maintained database accuracy for essential medical systems. Modernized web applications and modules to enhance user experience and brand consistency. Achievements included delivering significant cost savings through VR training adoption, reducing material and manpower wastage substantially, and increasing user engagement by revamping web page designs.
Multimedia Specialist (Senior) at National Heart Centre Singapore
June 30, 2023 - July 20, 2025Designed branding materials such as posters, logos, brochures, tote bags, and social media graphics to support marketing campaigns and corporate communications, ensuring brand consistency. Produced and directed clinical education videos, patient documentaries, and promotional films for training and donor outreach, collaborating with cross-functional teams for impactful storytelling. Created interactive 3D visuals for annual events boosting user engagement through immersive experiences. Captured and edited professional portraits and event photography for reports and publications. Key achievements include producing a documentary that secured over $1 million in donations, boosting event attendance and brand recognition with 3D visuals, and directing video content that reduced workplace incidents and enhanced patient safety.
Multimedia Designer (Senior) at CLS International (1993) Pte Ltd
September 30, 2018 - July 20, 2025Led the design and development of e-learning content, including software recommendations, project planning, UI design, and implementation. Created and managed collateral designs such as posters, planners, apparel, and promotional materials to ensure brand consistency. Produced editorial assets including illustrations and layouts to enhance audience engagement. Directed full-cycle videography projects from story development to post-production editing. Delivered diverse multimedia content including animations, motion graphics, storyboarding, and photography to support storytelling and branding. Achievements included designing an e-learning application that improved learning outcomes by 80% and driving business growth, as well as directing design and promotion for the company’s 25th-anniversary musical that boosted engagement and led to sold-out performances.
Software Engineering Graduate at General Assembly
June 30, 2024 - July 20, 2025Built full-stack web applications using the MERN and PERN stacks with modern web technologies. Developed interactive features such as 2D game logic, RESTful APIs, and CRUD operations. Designed and implemented responsive, user-focused interfaces for cross-platform functionality. Collaborated on a web-based attendance and reporting app, improving usability and performance. Key projects included a 2D chess-style game, a digital drawing app using KonvaJS and Base64 data storage, a ReactJS deck-building app utilizing the Magic The Gathering API and Airtable, and a MERN stack attendance management system with reporting and CRUD functionalities.
Solution Integration and Data Analysis (Junior) at National Heart Centre Singapore
February 29, 2024 - July 20, 2025Provided technical consultation for a Medical Virtual Reality (VR) initiative focused on nurse training for resuscitation, leading to innovation and improved efficiency. Supported the installation of medical software and system integration critical for healthcare operations. Maintained database accuracy and reliability for essential systems. Modernized web applications and modules, enhancing user experience and brand consistency. Achieved over 60% cost savings in medical facility rentals and significantly reduced material and manpower wastage through VR training adoption. Increased user engagement by over 80% by revamping organizational web page designs.
Multimedia Specialist (Senior) at National Heart Centre Singapore
June 30, 2023 - July 20, 2025Designed branding materials such as posters, logos, brochures, tote bags, and social media graphics to support marketing campaigns, medical events, and corporate communications ensuring consistent branding across platforms. Produced and directed clinical education videos, patient documentaries, and promotional films working with cross-functional teams to deliver impactful storytelling. Created interactive 3D visuals for annual event web pages to boost user engagement. Captured and edited professional portraits and event photography for reports and publications. Key achievements include producing a documentary securing over $1 million in donations, increasing audience attendance and brand recognition regionally, and directing medical videos contributing to an 80% reduction in workplace incidents.
Multimedia Designer (Senior) at CLS International (1993) Pte Ltd
September 30, 2018 - July 20, 2025Led design and development of e-learning content including software recommendations, project planning, UI design, and implementation. Managed collateral designs such as posters, planners, apparel, and promotional materials ensuring brand consistency. Produced editorial assets like illustrations and layouts to enhance audience engagement. Directed full-cycle videography projects from story development to post-production editing. Delivered diverse multimedia content including animations, motion graphics, storyboarding, and photography supporting storytelling and branding efforts. Achievements include designing an e-learning app improving outcomes by 80% and directing multimedia assets for a 25th-anniversary musical resulting in sold-out performances.
Software Engineering Graduate at General Assembly
June 30, 2024 - July 20, 2025Built full-stack web applications using the MERN and PERN stacks with modern technologies. Developed interactive features like 2D game logic, RESTful APIs, and CRUD operations to enhance functionality. Designed and implemented responsive, user-focused interfaces for cross-platform use. Collaborated on a web-based attendance and reporting app to improve usability and streamline tracking. Key achievements include developing a 2D chess-style game, a digital drawing app using efficient Base64 data storage, a ReactJS deck-building app with Magic The Gathering API and Airtable, and co-developing a MERN stack attendance management system with reporting and CRUD features.
Solution Integration and Data Analysis (Junior) at National Heart Centre Singapore
February 28, 2024 - July 20, 2025Provided technical consultation for a Medical Virtual Reality initiative aimed at nurse training for resuscitation cases, driving innovation and efficiency. Supported medical software installations and ensured seamless system integration for critical healthcare operations. Maintained database accuracy and reliability for essential medical systems. Modernized web applications and modules to improve user experience and brand consistency. Achievements include delivering over 60% cost savings in facility rentals through VR training adoption, reducing material and manpower wastage significantly, and increasing user engagement by over 80% via web page revamps.
Multimedia Specialist (Senior) at National Heart Centre Singapore
June 30, 2023 - July 20, 2025Designed branding materials including posters, logos, brochures, tote bags, and social media graphics to support marketing campaigns, medical events, and corporate communications with consistent branding across channels. Produced and directed clinical education videos, patient documentaries, and promotional films for training and donor outreach, collaborating with cross-functional teams for impactful storytelling. Created interactive 3D visuals for the annual SingLive event web page, boosting user engagement. Captured and edited professional portraits and event photography for reports and corporate publications. Key achievements include producing a documentary that secured over $1 million in donations, designing 3D visuals that increased event attendance and brand recognition, and directing medical videos that contributed to an 80% reduction in workplace incidents.
Multimedia Designer (Senior) at CLS International (1993) Pte Ltd
September 30, 2018 - July 20, 2025Led design and development of e-learning content including software recommendations, project planning, UI design, and implementation. Created and managed collateral designs such as posters, planners, apparel, and promotional materials to maintain brand consistency. Produced editorial assets like illustrations and layout designs to enhance audience engagement. Directed full-cycle videography projects from story development to post-production editing. Delivered multimedia content including animations, motion graphics, storyboarding, and photography to support storytelling and branding. Key achievements include designing and implementing an e-learning application that improved learning outcomes by 80% and directing design and promotion for the company’s 25th anniversary musical, driving sold-out performances.
Education
BSc Multimedia Technology and Design at Singapore University of Social Sciences (SUSS)
January 1, 2013 - December 31, 2017Special Diploma in 3D Animation at Ngee Ann Polytechnic
January 1, 2006 - December 31, 2006BSc Multimedia Technology and Design at SUSS
January 1, 2013 - December 31, 2017Special Diploma in 3D Animation at Ngee Ann Polytechnic
January 1, 2006 - December 31, 2006BSc Multimedia Technology and Design at Singapore University of Social Sciences (SUSS)
January 1, 2013 - December 31, 2017Special Diploma in 3D Animation at Ngee Ann Polytechnic
January 1, 2006 - December 31, 2006BSc at Singapore University of Social Sciences (SUSS)
January 1, 2013 - December 31, 2017Special Diploma at Ngee Ann Polytechnic
January 1, 2006 - December 31, 2006Qualifications
Digital Marketing Bootcamp
January 1, 2025 - December 31, 2025Software Engineering Immersive Program
March 1, 2024 - June 30, 2024Unity Certified Associate - Game Developer
January 1, 2022 - December 31, 2022Digital Marketing Bootcamp
January 1, 2025 - December 31, 2025Software Engineering Immersive Program
January 1, 2024 - June 30, 2024Unity Certified Associate - Game Developer
January 1, 2022 - December 31, 2022Digital Marketing Bootcamp
January 1, 2025 - December 31, 2025Software Engineering Immersive Program
March 1, 2024 - June 30, 2024Unity Certified Associate - Game Developer
January 1, 2022 - December 31, 2022Digital Marketing Bootcamp
January 1, 2025 - December 31, 2025Software Engineering Immersive Program
January 1, 2024 - December 31, 2024Unity Certified Associate - Game Developer
January 1, 2022 - December 31, 2022Industry Experience
Healthcare, Software & Internet, Media & Entertainment, Professional Services, Education, Gaming
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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