I’m Carmen J. Delgado Tello, a digital marketing and communications professional with nine years of experience helping brands grow their presence online. I excel in content creation, project management, brand strategy, and team leadership, delivering measurable results through creative, data-driven campaigns. I’m collaborative, proactive, and eager to learn. I thrive in team settings and enjoy aligning messaging across channels, partnering with sales and leadership to raise awareness, nurture opportunities, and strengthen brand reputation.

Carmen J. Delgado Tello

I’m Carmen J. Delgado Tello, a digital marketing and communications professional with nine years of experience helping brands grow their presence online. I excel in content creation, project management, brand strategy, and team leadership, delivering measurable results through creative, data-driven campaigns. I’m collaborative, proactive, and eager to learn. I thrive in team settings and enjoy aligning messaging across channels, partnering with sales and leadership to raise awareness, nurture opportunities, and strengthen brand reputation.

Available to hire

I’m Carmen J. Delgado Tello, a digital marketing and communications professional with nine years of experience helping brands grow their presence online. I excel in content creation, project management, brand strategy, and team leadership, delivering measurable results through creative, data-driven campaigns.

I’m collaborative, proactive, and eager to learn. I thrive in team settings and enjoy aligning messaging across channels, partnering with sales and leadership to raise awareness, nurture opportunities, and strengthen brand reputation.

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Work Experience

Marketing & Communications Strategist (Freelance) at Kymatio
September 30, 2025 - September 30, 2025
Designed and executed segmented, automated campaigns using Genesy.ai to optimize reach and lead conversion across multiple market segments. Developed partner-facing communications and materials to strengthen the alliance program. Collaborated with sales and leadership to align key messages, brand positioning, and content for awareness and opportunity generation. Supported post-event campaigns and nurturing actions to improve funnel performance.
Digital Project Executive at Continuity Digital Signage
June 30, 2025 - June 30, 2025
Overseen multiple advertising campaigns, ensuring correct execution and alignment with project roadmaps. Managed end-to-end project delivery and coordinated with internal teams and vendors, tracking metrics to measure campaign effectiveness.
Comunicaciones y Marketing at Kymatio
December 31, 2023 - December 31, 2023
Defined, designed and followed up on communication and marketing plans. Created content for digital channels and managed social media. Prepared promotional materials, press notes, dossiers, proposals and presentations. Translated documents. Executed online campaigns and lead-generation activities. Analyzed results and generated reports. Managed events to boost brand presence (awards, webinars) and campaigns for nurturing.
Analista de Marketing Digital at Lima Expresa – VINCI Highways
May 31, 2022 - May 31, 2022
Implemented and followed communications plans; created content for digital channels; coordinated with multiple areas. Managed agency approvals for campaigns; crisis and reputation management on social networks. Supported events and online conferences; coordinated with PR agencies to ensure smooth information flow and flawless PR execution. Executed campaigns with influencers and contributed to internal/external campaigns.
Ejecutiva de cuentas digital at Métrica Perú
September 30, 2020 - September 30, 2020
Supervised and executed creative content strategy; developed, monitored and reviewed campaigns and reports. Supported webinars for multiple brands. Executed influencer campaigns to promote products/services. Clients included Terminal Portuario Paracas, Siemens Energy Perú, Atento Perú and Regional.
Coordinadora de Marketing Digital at América Orgánica
April 30, 2019 - April 30, 2019
Implemented digital marketing plans; created content; supported the commercial and trade marketing teams. Coordinated with suppliers for packaging art approvals. Executed influencer campaigns and participated in audiovisual content production. Monitored and reported on marketing metrics.
Ejecutiva de cuentas digital at Atomikal
March 31, 2018 - March 31, 2018
Supervised social media content; reviewed campaigns and reports. Maintained direct communication with strategy and project teams. Clients included PromPerú, Flora y Fauna, Pizza Hut, Ft Capital and Magia.
Community Manager at Burns Perú
August 31, 2016 - August 31, 2016
Created content and strategies for Samsung Peru; proposed campaigns and launches; managed crisis and reputation on social networks; produced VOC reports; maintained direct contact with Samsung Brazil and agency for assets and approval.
Community Manager at Samsung Electronics
February 29, 2016 - February 29, 2016
Created content and strategies for digital marketing; presented campaigns and launches; managed crisis and reputation on social media; produced VOC reports; coordinated with regional team in Brazil and agencies for asset approvals and media planning.
Community Manager at Publicis Groupe - Leo Burnett Worldwide
December 31, 2014 - December 31, 2014
Created content and social media strategies for Samsung Peru; presented campaigns and launches; managed crises; used Sprinklr for publishing; collaborated with agency for asset creation and messaging.
Community Manager at Grupo Ingenia
May 31, 2014 - May 31, 2014
Created digital content for Interbank Peru; managed social media crises; contributed to internal communications for Intercorp; developed content for campaigns and events.

Education

Certificado de Profesionalidad: ADGG0408 - Operaciones Auxiliares de Servicios Administrativos y Generales at Aranda Formación
September 1, 2025 - December 1, 2025
Máster en Dirección de Comunicación y Publicidad at ESIC BUSINESS & MARKETING SCHOOL
October 1, 2022 - November 30, 2023
Diploma Cum Laude en Dirección Publicitaria at Toulouse Lautrec
January 11, 2030 - November 6, 2025

Qualifications

Inbound Marketing - Hubspot
January 11, 2030 - November 6, 2025
Fundamentos de Marketing Digital - Google Actívate
January 11, 2030 - November 6, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services