I am a designer with a degree in Computer Science from the University of Brasilia (UnB). With over five years of experience in UI/UX, project and team management, I have led teams of over 40 people at the Junior Computer Company (CJR), and developed prototypes for websites, systems, applications and dashboards, taking a hands-on role in front-end development, design standards and educational talks about organizational culture. Today I work on branding, logo development and visual identity guidelines, and I specialize in automations and workflows in HubSpot, optimizing processes and reducing manual tasks. I am passionate about user-centered design and project management, I value continuous learning, and I enjoy studying languages to grow professionally and embrace new opportunities.

Caroline Ferreira

I am a designer with a degree in Computer Science from the University of Brasilia (UnB). With over five years of experience in UI/UX, project and team management, I have led teams of over 40 people at the Junior Computer Company (CJR), and developed prototypes for websites, systems, applications and dashboards, taking a hands-on role in front-end development, design standards and educational talks about organizational culture. Today I work on branding, logo development and visual identity guidelines, and I specialize in automations and workflows in HubSpot, optimizing processes and reducing manual tasks. I am passionate about user-centered design and project management, I value continuous learning, and I enjoy studying languages to grow professionally and embrace new opportunities.

Available to hire

I am a designer with a degree in Computer Science from the University of Brasilia (UnB). With over five years of experience in UI/UX, project and team management, I have led teams of over 40 people at the Junior Computer Company (CJR), and developed prototypes for websites, systems, applications and dashboards, taking a hands-on role in front-end development, design standards and educational talks about organizational culture.

Today I work on branding, logo development and visual identity guidelines, and I specialize in automations and workflows in HubSpot, optimizing processes and reducing manual tasks. I am passionate about user-centered design and project management, I value continuous learning, and I enjoy studying languages to grow professionally and embrace new opportunities.

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Experience Level

Expert
Expert
Expert
Expert
Expert

Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Advanced
Chinese
Intermediate

Work Experience

Product/UX/UI Designer at Devopness Tecnologia Ltd A.
August 1, 2024 - August 1, 2024
Designed applications and prototypes, led front-end design efforts, and contributed to technical and functional documentation. Collaborated with development and design teams to align guidelines and improve overall user experience; produced screens in Figma and React Native to support product goals.
UX/UI Designer (Freelancer) at Guerra Consórcio
September 1, 2024 - September 1, 2024
Created visual interfaces for mobile applications and landing pages, developed logos and brand materials, and produced institutional assets including stationery and branding videos. Applied and adapted design to predefined templates, maintained visual consistency, and participated in marketing content creation for social channels and CEO profiles. Managed automations and flows in HubSpot to reduce manual tasks and improve Customer Success processes.
Graphic and Digital Designer at V Saúde App
August 1, 2024 - November 25, 2025
Developed visual interfaces for mobile apps and digital products, created logos and marketing kits, and produced brand assets and materials such as stationery and video presentations, ensuring consistency with brand identity and predefined templates.
Coordinator and Director at CJR - Empresa Júnior de Computação
January 1, 2021 - January 1, 2021
Led teams and projects, planned tasks, and monitored productivity using Miro and Trello. Managed internal stakeholders and aligned objectives, contributed to UX improvements, and helped develop React Native apps. Prepared technical and functional documents, and established cohesive design guidelines for a unified user experience.

Education

Bachelor of Computer Science at Universidade de Brasília (UnB)
January 1, 2016 - February 1, 2023
Chinese as a Foreign Language at University of China, Beijing
August 1, 2017 - July 1, 2018

Qualifications

UX/UI Design Certification
March 1, 2023 - November 25, 2025

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services, Other