Caroline Ferreira
I am a designer with a degree in Computer Science from the University of Brasilia (UnB).
About
I am a designer with a degree in Computer Science from the University of Brasilia (UnB). With over five years of experience in UI/UX, project and team management, I have led teams of over 40 people at the Junior Computer Company (CJR), and developed prototypes for websites, systems, applications and dashboards, taking a hands-on role in front-end development, design standards and educational talks about organizational culture.
Today I work on branding, logo development and visual identity guidelines, and I specialize in automations and workflows in HubSpot, optimizing processes and reducing manual tasks. I am passionate about user-centered design and project management, I value continuous learning, and I enjoy studying languages to grow professionally and embrace new opportunities.
- 1 year's experience
- Joined November 2025
Languages
- PortugueseFluent
- EnglishFluent
- Spanish; CastilianAdvanced
- ChineseIntermediate
Industry experience
- Software & Internet
- Media & Entertainment
- Education
- Professional Services
- Other
Work experience· 4 roles
Created visual interfaces for mobile applications and landing pages, developed logos and brand materials, and produced institutional assets including stationery and branding videos. Applied and adapted design to predefined templates, maintained visual consistency, and participated in marketing content creation for social channels and CEO profiles. Managed automations and flows in HubSpot to reduce manual tasks and improve Customer Success processes.
Developed visual interfaces for mobile apps and digital products, created logos and marketing kits, and produced brand assets and materials such as stationery and video presentations, ensuring consistency with brand identity and predefined templates.
Designed applications and prototypes, led front-end design efforts, and contributed to technical and functional documentation. Collaborated with development and design teams to align guidelines and improve overall user experience; produced screens in Figma and React Native to support product goals.
Education
Certifications and awards
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