Logo Design - Vagaloomay

Vagaloomay, loosely meaning firefly, is the name chosen for a fine art dealer in Columbus Ohio. I worked with her to create a logo she could use for her Etsy shop and business cards.

She wanted something to communicate the guiding light imagery of fireflies, without being too “buggy” or on the nose.

We chose a timeless typeface that mirrored many of the signatures featured on the vintage prints she sells.