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I am a results-driven social media marketing strategist, known for driving organizational growth through strategic initiatives across Africa, Europe, and Asia. I bring rich entrepreneurial and multicultural experience across diverse industries, with a strong focus on brand strategy and community engagement. I excel in content creation and management, social media strategy, photography and video production, and stakeholder training. I thrive on turning insights into engaging campaigns, mentoring teams, and delivering measurable results that align with brand goals.…I am a results-driven social media marketing strategist, known for driving organizational growth through strategic initiatives across Africa, Europe, and Asia. I bring rich entrepreneurial and multicultural experience across diverse industries, with a strong focus on brand strategy and community engagement. I excel in content creation and management, social media strategy, photography and video production, and stakeholder training. I thrive on turning insights into engaging campaigns, mentoring teams, and delivering measurable results that align with brand goals.

CateNylander

Digital Marketer, Social Media Freelancer, Content Creator, +7

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I am a results-driven social media marketing strategist, known for driving organizational growth through strategic initiatives across Africa, Europe, and Asia. I bring rich entrepreneurial and multicultural experience across diverse industries, with a strong focus on brand strategy and community engagement. I excel in content creation and management, social media strategy, photography and video production, and stakeholder training. I thrive on turning insights into engaging campaigns, mentoring teams, and delivering measurable results that align with brand goals.…I am a results-driven social media marketing strategist, known for driving organizational growth through strategic initiatives across Africa, Europe, and Asia. I bring rich entrepreneurial and multicultural experience across diverse industries, with a strong focus on brand strategy and community engagement. I excel in content creation and management, social media strategy, photography and video production, and stakeholder training. I thrive on turning insights into engaging campaigns, mentoring teams, and delivering measurable results that align with brand goals.

Available to hire

I am a results-driven social media marketing strategist, known for driving organizational growth through strategic initiatives across Africa, Europe, and Asia. I bring rich entrepreneurial and multicultural experience across diverse industries, with a strong focus on brand strategy and community engagement.

I excel in content creation and management, social media strategy, photography and video production, and stakeholder training. I thrive on turning insights into engaging campaigns, mentoring teams, and delivering measurable results that align with brand goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Swahili

Fluent

English

Fluent

Swedish

Intermediate

Work Experience

Content Specialist

January 1, 2022 - December 31, 2023

Developed and implemented comprehensive social media strategies to enhance brand visibility and engagement; performed competitor benchmarking; guided team on social media management tools; trained stakeholders on effective communication strategies to align with branding initiatives.

Content Specialist at Volvo Cars

January 1, 2017 - December 31, 2020

Heavily involved in the XC40 Recharge launch and the selfie-for-safety seatbelt campaign as a content creator and Community Manager; developed social media content strategy; photography, video shooting and editing; blogging on the internet; presented complex social media ideas to management.

Content Creator at Coca-Cola

January 1, 2015 - December 31, 2017

Content curating for Coke Studio Africa; researched market audiences; planned and published content on different social media platforms; photography, interviews, blogging and video editing; managed influencers and other stakeholders.

Consultant at Shanghai CHC Navigation

January 1, 2023 - Present

Photography, video shooting and editing; internal interviews, blogging and repurposing content; identified strategic opportunities such as events to highlight the brand.

Journalist at The Star / Nation / The Standard (Kenya)

January 1, 2007 - December 31, 2017

Wrote, edited and produced stories for multiple digital and print channels; covered Big Brother Africa Season 4 in Johannesburg, South Africa; covered African Movie Awards in Nigeria (2013 and 2016); managed field assignments.