I am a strategic and creative marketing professional passionate about elevating brand visibility and engaging audiences through thoughtful storytelling and social strategy. With a knack for streamlining content workflows and crafting compelling digital campaigns, I thrive on bringing fresh ideas to enhance brand presence and audience connection. Skilled across social media, multimedia production, and data-driven content development, I enjoy collaborating with teams and vendors to foster brand consistency and customer engagement. Currently, I serve as a Marketing and Social Media Coordinator where I drive daily content creation, lead multimedia production, and direct campaign strategies to support lead generation and customer retention. I believe in the power of aligning brand identity with engaging narratives to build meaningful relationships with audiences and create impactful marketing results.

Catherine Holthaus

I am a strategic and creative marketing professional passionate about elevating brand visibility and engaging audiences through thoughtful storytelling and social strategy. With a knack for streamlining content workflows and crafting compelling digital campaigns, I thrive on bringing fresh ideas to enhance brand presence and audience connection. Skilled across social media, multimedia production, and data-driven content development, I enjoy collaborating with teams and vendors to foster brand consistency and customer engagement. Currently, I serve as a Marketing and Social Media Coordinator where I drive daily content creation, lead multimedia production, and direct campaign strategies to support lead generation and customer retention. I believe in the power of aligning brand identity with engaging narratives to build meaningful relationships with audiences and create impactful marketing results.

Available to hire

I am a strategic and creative marketing professional passionate about elevating brand visibility and engaging audiences through thoughtful storytelling and social strategy. With a knack for streamlining content workflows and crafting compelling digital campaigns, I thrive on bringing fresh ideas to enhance brand presence and audience connection. Skilled across social media, multimedia production, and data-driven content development, I enjoy collaborating with teams and vendors to foster brand consistency and customer engagement.

Currently, I serve as a Marketing and Social Media Coordinator where I drive daily content creation, lead multimedia production, and direct campaign strategies to support lead generation and customer retention. I believe in the power of aligning brand identity with engaging narratives to build meaningful relationships with audiences and create impactful marketing results.

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Work Experience

Marketing and Social Media Coordinator at Chesapeake Bank
August 1, 2023 - Present
Introduced and streamlined content planning tools to enhance team coordination and reduce turnaround times on marketing materials. Created and published daily content across social platforms, increasing engagement and community interaction. Led efforts to refine and unify the bank's brand identity digitally for a cohesive presence. Planned and executed targeted email and social media campaigns supporting lead generation and customer retention. Managed multimedia production including video shoots and editing, delivering polished campaign assets. Partnered with internal teams and external vendors to maintain brand consistency and improve customer experience touchpoints.
Head Customer Service Associate at Chesapeake Bank
August 1, 2023 - September 3, 2025
Enhanced leadership and marketing skills through the Emerging Leaders Program focusing on networking and community relations, resulting in a 20% increase in community engagement. Managed client accounts with confidentiality and clear communication of financial policies and opportunities, maintaining high client satisfaction. Collaborated across departments to ensure smooth and effective customer interactions and solutions.
Lead Trainer at Chick-fil-A (#1 Location in America)
March 1, 2020 - September 3, 2025
Successfully developed skills of over 30 team members, emphasizing exceptional customer service and leading to a 30% improvement in team performance metrics. Conducted thorough team evaluations and partnered with management to implement policy improvements.

Education

Bachelor of Arts in English at Virginia Commonwealth University (VCU)
January 11, 2030 - December 1, 2018
Associate of Arts and Sciences at Rappahannock Community College (RCC)
January 11, 2030 - December 1, 2016

Qualifications

Adobe Creative Cloud for Graphic Design
February 1, 2025 - September 3, 2025
Asana Ambassador
December 1, 2024 - September 3, 2025

Industry Experience

Financial Services, Retail, Non-Profit Organization, Media & Entertainment