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I am a confident and creative Senior Account Director with extensive experience in consumer lifestyle, luxury fragrance, skincare and beauty sectors. I am passionate about health and fitness, and I earned my Certified Digital Marketing Professional qualification in 2023. In agency and freelance roles, I have led campaigns, launches and events for brands such as ROWBOTS, Creed, St.Tropez, Biossance, and more, developing PR strategies and cultivating influencer partnerships. I thrive on turning complex briefs into clear campaigns and value collaboration with clients and colleagues to deliver measurable results.…I am a confident and creative Senior Account Director with extensive experience in consumer lifestyle, luxury fragrance, skincare and beauty sectors. I am passionate about health and fitness, and I earned my Certified Digital Marketing Professional qualification in 2023. In agency and freelance roles, I have led campaigns, launches and events for brands such as ROWBOTS, Creed, St.Tropez, Biossance, and more, developing PR strategies and cultivating influencer partnerships. I thrive on turning complex briefs into clear campaigns and value collaboration with clients and colleagues to deliver measurable results.

CHARLOTTE ELIZABETH NABBS

PR Freelancer, Influencer Marketing Manager, Marketing Strategist, +6

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I am a confident and creative Senior Account Director with extensive experience in consumer lifestyle, luxury fragrance, skincare and beauty sectors. I am passionate about health and fitness, and I earned my Certified Digital Marketing Professional qualification in 2023. In agency and freelance roles, I have led campaigns, launches and events for brands such as ROWBOTS, Creed, St.Tropez, Biossance, and more, developing PR strategies and cultivating influencer partnerships. I thrive on turning complex briefs into clear campaigns and value collaboration with clients and colleagues to deliver measurable results.…I am a confident and creative Senior Account Director with extensive experience in consumer lifestyle, luxury fragrance, skincare and beauty sectors. I am passionate about health and fitness, and I earned my Certified Digital Marketing Professional qualification in 2023. In agency and freelance roles, I have led campaigns, launches and events for brands such as ROWBOTS, Creed, St.Tropez, Biossance, and more, developing PR strategies and cultivating influencer partnerships. I thrive on turning complex briefs into clear campaigns and value collaboration with clients and colleagues to deliver measurable results.

Available to hire

I am a confident and creative Senior Account Director with extensive experience in consumer lifestyle, luxury fragrance, skincare and beauty sectors. I am passionate about health and fitness, and I earned my Certified Digital Marketing Professional qualification in 2023.

In agency and freelance roles, I have led campaigns, launches and events for brands such as ROWBOTS, Creed, St.Tropez, Biossance, and more, developing PR strategies and cultivating influencer partnerships. I thrive on turning complex briefs into clear campaigns and value collaboration with clients and colleagues to deliver measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Senior Account Director at The Dowal Walker Agency (merged with ANM Comms in January 2024)

August 1, 2018 - June 1, 2024

Leading the accounts, providing senior client counsel, and creating strategies across campaigns, launches and events; notable campaigns include ROWBOTS press/influencer strategy with Gareth Bale, Creed Fragrances X Goodwood influencer event, St. Tropez x Ashley Graham campaign, Creed Aventus launch, and Biossance UK launch.

Freelance Communications Consultant at Self-employed

August 1, 2018 - December 1, 2020

Developing communication strategies and content for lifestyle brands; work included MAMAWELL, Alfardan Jewellery, Eat Think Move, Chiringuito Bethnal Green, The Villa Collective and various launch campaigns.

Launch PR & Marketing Lead at Chiringuito Bethnal Green

July 1, 2018 - December 31, 2018

Developed press materials, website copy, email marketing strategy, email marketing execution and management, and event execution for the July 2018 launch.

Global Account Director at TALK .GLOBAL

July 1, 2017 - July 31, 2018

London based PR agency with global network; led Johnson & Johnson (Global & UK), Younique (UK), Grow Fitness (UK), Chivas (Global); managed new business development; pitched for and won two accounts, grew one account within three months and secured a further 12-month contract.

Deputy Account Director at Halpern

July 1, 2015 - June 30, 2017

Vaseline UK; Regenerate Enamel Science UK; Dove Global; Vitabiotics UK; led PR strategies; secured high-profile collaborations and expanded coverage into global toolkits.

Senior Account Manager at Ketchum Ltd

January 1, 2010 - June 30, 2015

Managed global toolkits for Wella Professionals, Braun, Oral-B, Pantene, Puma Fragrances; organised media events worldwide; development of global asset kits; lead for Oral-B press and campaigns.