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Hi, I’m Charles-Henri Putz, a seasoned Art Director and Creative Producer with two decades of storytelling and design experience, including eight years shaping customer-centric campaigns at Amazon Ads. I craft full-funnel journeys—from bold brand narratives to scroll-stopping content and digital activations—that engage and convert. I'm a trusted partner to global brands, known for bridging creative, strategy, and tech teams to drive measurable results. From Kabul to Europe, I’ve mentored teams, led live activations (including Amazon’s first EU live social commerce activation), and delivered campaigns for Microsoft, L’Oréal, Samsung, LEGO, Disney, and more. I’m passionate about innovation, data-driven storytelling, and solving complex creative puzzles with a user-first mindset, while staying curious and adaptable across markets.…Hi, I’m Charles-Henri Putz, a seasoned Art Director and Creative Producer with two decades of storytelling and design experience, including eight years shaping customer-centric campaigns at Amazon Ads. I craft full-funnel journeys—from bold brand narratives to scroll-stopping content and digital activations—that engage and convert. I'm a trusted partner to global brands, known for bridging creative, strategy, and tech teams to drive measurable results. From Kabul to Europe, I’ve mentored teams, led live activations (including Amazon’s first EU live social commerce activation), and delivered campaigns for Microsoft, L’Oréal, Samsung, LEGO, Disney, and more. I’m passionate about innovation, data-driven storytelling, and solving complex creative puzzles with a user-first mindset, while staying curious and adaptable across markets.

Charles-Henri Putz

Art Director, Graphic Designer, Motion Graphic Designer, +4

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Hi, I’m Charles-Henri Putz, a seasoned Art Director and Creative Producer with two decades of storytelling and design experience, including eight years shaping customer-centric campaigns at Amazon Ads. I craft full-funnel journeys—from bold brand narratives to scroll-stopping content and digital activations—that engage and convert. I'm a trusted partner to global brands, known for bridging creative, strategy, and tech teams to drive measurable results. From Kabul to Europe, I’ve mentored teams, led live activations (including Amazon’s first EU live social commerce activation), and delivered campaigns for Microsoft, L’Oréal, Samsung, LEGO, Disney, and more. I’m passionate about innovation, data-driven storytelling, and solving complex creative puzzles with a user-first mindset, while staying curious and adaptable across markets.…Hi, I’m Charles-Henri Putz, a seasoned Art Director and Creative Producer with two decades of storytelling and design experience, including eight years shaping customer-centric campaigns at Amazon Ads. I craft full-funnel journeys—from bold brand narratives to scroll-stopping content and digital activations—that engage and convert. I'm a trusted partner to global brands, known for bridging creative, strategy, and tech teams to drive measurable results. From Kabul to Europe, I’ve mentored teams, led live activations (including Amazon’s first EU live social commerce activation), and delivered campaigns for Microsoft, L’Oréal, Samsung, LEGO, Disney, and more. I’m passionate about innovation, data-driven storytelling, and solving complex creative puzzles with a user-first mindset, while staying curious and adaptable across markets.

Available to hire

Hi, I’m Charles-Henri Putz, a seasoned Art Director and Creative Producer with two decades of storytelling and design experience, including eight years shaping customer-centric campaigns at Amazon Ads. I craft full-funnel journeys—from bold brand narratives to scroll-stopping content and digital activations—that engage and convert. I’m a trusted partner to global brands, known for bridging creative, strategy, and tech teams to drive measurable results.

From Kabul to Europe, I’ve mentored teams, led live activations (including Amazon’s first EU live social commerce activation), and delivered campaigns for Microsoft, L’Oréal, Samsung, LEGO, Disney, and more. I’m passionate about innovation, data-driven storytelling, and solving complex creative puzzles with a user-first mindset, while staying curious and adaptable across markets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Freehand Digital Illustration

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

French

Fluent

English

Fluent

Work Experience

Art Director/Creative Producer Europe at Amazon Ads

January 1, 2022 - April 27, 2024

Developed custom content-based solutions for all vertical teams (CPG, EntHos, FinCar, HL/SL) and multiple EU locales from ideation to execution and delivery through pre-production, production, and post-production. Produced the first live social commerce activation in the EU on Amazon. Collaborated closely with internal stakeholders and external creative, media, and production agencies. Leveraged data and consumer insights to develop consumer-centric strategy and creative solutions that maximized KPIs. Designed high-impact premium video placements on all European Amazon homepages. Clients included Microsoft, Samsung, Google, L’Oréal Paris, LEGO, Universal, Disney, and Sony.

Art Director France at Amazon Ads

January 1, 2017 - January 1, 2022

Developed and created digital campaigns for various advertisers including Microsoft, Intel, Garmin, Renault, SEAT, Paramount+, Disney, Universal, and AMEX. Supervised and co-directed video and photo shoots to ensure flawless execution of digital strategy on and off Amazon. Presented relevant narrative concepts to cross-functional teams to influence business and creative decisions.

Visual Designer at Amazon Ads

January 1, 2016 - January 1, 2017

Developed and delivered digital campaigns for a wide array of advertisers including Microsoft, Intel, Garmin, Renault, Paramount+, Disney, Universal, and AMEX. Directed photo and video shoots to ensure flawless execution of digital strategy on and off Amazon.fr. Presented concepts and powerful narratives to cross-functional teams to influence business and creative decisions.

Freelance Designer at Self-employed

January 1, 2008 - January 1, 2016

Worked with a wide range of international clients, both private companies and public institutions, crafting brand identities, web experiences, print campaigns, and more.

Art Director at JWT Afghanistan/Altai Communication

January 1, 2004 - January 1, 2008

Mentored a team of five young Afghan designers. Created campaigns across print, TV, and radio for both private companies and public institutions.

Art Director/Creative Producer Europe at Amazon Ads

January 1, 2024 - August 4, 2025

Developed custom content-based solutions across all vertical teams and European locales from ideation to execution and delivery using pre-production, production, and post-production. Produced the first live social commerce activation in the EU on Amazon. Collaborated closely with internal stakeholders such as account executives and managers, as well as external influencers, celebrities, creatives, media, and production agencies. Leveraged data and consumer insights to create consumer-centric strategies and maximize KPIs. Designed high-impact premium video placements on all European Amazon homepages. Clients included Microsoft, Samsung, Google, L'Oréal Paris, LEGO, Universal, Disney, and Sony.

Art Director France at Amazon Ads

January 1, 2022 - August 4, 2025

Developed and created digital campaigns for various advertisers such as Microsoft, Intel, Garmin, Renault, SEAT, Paramount+, Disney, Universal, and AMEX. Supervised and co-directed photo and video shoots to ensure flawless execution of digital strategies on and off Amazon. Presented relevant narrative concepts to cross-functional teams to influence business and creative decisions.

Visual Designer at Amazon Ads

January 1, 2017 - August 4, 2025

Developed and delivered digital campaigns for a diverse range of advertisers including Microsoft, Intel, Garmin, Renault, Paramount+, Disney, Universal, and AMEX. Directed photo and video shoots to ensure flawless digital strategy execution on Amazon.fr and beyond. Presented concepts and compelling narratives to cross-functional teams to influence decisions.

Freelance Designer at Self-Employed

January 1, 2016 - August 4, 2025

Worked with a wide range of international clients from private companies to public institutions, crafting brand identities, web experiences, print campaigns, and more.

Art Director at JWT Afghanistan / Altai Communication

January 1, 2008 - August 4, 2025

Mentored a team of five young Afghan designers. Created campaigns across print, TV, and radio for private companies and public institutions in Kabul.

Art Director / Creative Producer at Amazon Ads

December 31, 2024 - December 31, 2024

Developed custom content-based solutions for all EU verticals (CPG, EntHos, FinCar, HL/SL) from ideation through pre-production, production and post-production. Led the first live EU social commerce activation on Amazon. Collaborated with internal (account executives/managers, retail) and external (influencers, celebrities, creative, media, and production agencies) partners. Leveraged data and consumer insights to craft consumer-centric strategy and creative solutions; designed high-impact premium video placements on European Amazon homepages. Clients included Microsoft, Samsung, Google, L’Oréal Paris, LEGO, Universal, Disney, Sony, etc.

Visual Designer

December 31, 2017 - December 31, 2017

Developed and delivered digital campaigns for advertisers (Microsoft, Intel, Garmin, Renault, Paramount+, Disney, Universal, AMEX, etc.). Directed photo and video shoots to ensure flawless execution of digital strategy on and off Amazon.fr. Presented concepts and narratives to cross-functional teams to influence business and creative decisions.

Art Director France

December 31, 2022 - December 31, 2022

Development and creation of digital campaigns for advertisers (Microsoft, Intel, Garmin, Renault, SEAT, Paramount+, Disney, Universal, AMEX, etc.). Supervised and co-directed video and photo shoots to execute the digital strategy on and off Amazon. Presented narrative concepts to cross-functional teams to influence business and creative decisions.

Education

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Qualifications

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Industry Experience

Computers & Electronics, Consumer Goods, Government, Healthcare, Financial Services, Non-Profit Organization, Professional Services, Telecommunications, Gaming, Media & Entertainment, Retail, Software & Internet, Education