Hello, I’m Charlotte Simmonds, an industrial designer with over 25 years of commercial experience, collaborating with top retail brands such as Marks & Spencer, Burgon & Ball, John Lewis, Laura Ashley, B&Q, Endon Lighting, Wedgwood and Jasper Conran. I create original concepts and develop innovative designs through to manufacture, with a strong track record in lighting and decorative home & garden products for the retail sector. I also have broad materials experience across ceramics, melamine, metal, glass, textiles and wood, and I excel at clear communication, customer liaison, and factory liaison across the UK and abroad. With extensive experience designing for both department stores and independent retailers—on mass-produced and batch-produced items—I bring robust trend analysis, concept origination, range building, and product development to every project. I’m comfortable leading teams, mentoring junior designers, and presenting design solutions to clients, suppliers, and stakeholders. My practice also spans textile design through my Flowers for Susie venture, combining mid-century aesthetics with contemporary craft.

Charlotte Simmonds

Hello, I’m Charlotte Simmonds, an industrial designer with over 25 years of commercial experience, collaborating with top retail brands such as Marks & Spencer, Burgon & Ball, John Lewis, Laura Ashley, B&Q, Endon Lighting, Wedgwood and Jasper Conran. I create original concepts and develop innovative designs through to manufacture, with a strong track record in lighting and decorative home & garden products for the retail sector. I also have broad materials experience across ceramics, melamine, metal, glass, textiles and wood, and I excel at clear communication, customer liaison, and factory liaison across the UK and abroad. With extensive experience designing for both department stores and independent retailers—on mass-produced and batch-produced items—I bring robust trend analysis, concept origination, range building, and product development to every project. I’m comfortable leading teams, mentoring junior designers, and presenting design solutions to clients, suppliers, and stakeholders. My practice also spans textile design through my Flowers for Susie venture, combining mid-century aesthetics with contemporary craft.

Available to hire

Hello, I’m Charlotte Simmonds, an industrial designer with over 25 years of commercial experience, collaborating with top retail brands such as Marks & Spencer, Burgon & Ball, John Lewis, Laura Ashley, B&Q, Endon Lighting, Wedgwood and Jasper Conran. I create original concepts and develop innovative designs through to manufacture, with a strong track record in lighting and decorative home & garden products for the retail sector. I also have broad materials experience across ceramics, melamine, metal, glass, textiles and wood, and I excel at clear communication, customer liaison, and factory liaison across the UK and abroad.

With extensive experience designing for both department stores and independent retailers—on mass-produced and batch-produced items—I bring robust trend analysis, concept origination, range building, and product development to every project. I’m comfortable leading teams, mentoring junior designers, and presenting design solutions to clients, suppliers, and stakeholders. My practice also spans textile design through my Flowers for Susie venture, combining mid-century aesthetics with contemporary craft.

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Language

English
Fluent

Work Experience

Freelance Design Consultant at Marks & Spencer
June 1, 2025 - June 1, 2025
Provided freelance design support (Apr 2024 - Jun 2025) focusing on trend analysis, design briefs, concept origination, range development and collaboration with suppliers to deliver on-brand product concepts.
Founder & Designer at FLOWERS FOR SUSIE
January 1, 2021 - November 6, 2025
A print-based textile design business creating handmade lampshades and home furnishings with a Mid-Century Modern aesthetic. UK-designed and made; products sold through the website, online directories, shops and in-person shows and exhibitions.
Freelance Design Consultant at BURGON & BALL / IVYLINE Garden Products
January 1, 2021 - November 6, 2025
Worked across multiple product categories and material substrates to design and develop a variety of products and ranges, from concept to CAD and factory liaison; prototype development for indoor/outdoor decorative items. Also conducted market & trend analysis, brief creation, design development and CAD specification for Burgon & Ball and Ivyline.
Senior Designer & Team Leader at Poole Lighting Ltd
November 1, 2019 - November 1, 2019
Led design and development of lighting products for both retail and independent markets. Key activities included trend analysis, product research, concept origination, range building, design development from concept to final design, and presenting to clients. Mentored new designers and guided the team to deliver the right products at the right price point to meet customer needs.
Design Manager at Poole Pottery Ltd
August 1, 2003 - August 1, 2003
Managed the design and manufacture of new ranges, collaborating with external designers (Quentin Blake, Janice Tchalenko) and the in-house paintress and master potter.
Shape Designer at Josiah Wedgwood & Sons
May 1, 2002 - May 1, 2002
Supported design managers to create tabletop and gift ware ranges; worked with external designers including Nick Munro and Jasper Conran. Work selected for exhibition at Ambiente, Frankfurt.
Visiting Lecturer at Central Saint Martins College of Art & Design
January 1, 2002 - January 1, 2002
Guest lecturer contributions to design education.

Education

Bachelor of Arts (BA) Ceramic Design at Central Saint Martins College of Art & Design
January 1, 1992 - January 1, 1995
Master of Arts (MA) Industrial Design at Central Saint Martins College of Art & Design
September 1, 1995 - January 1, 1997
Foundation Course in Art & Design at Manchester Polytechnic
January 1, 1991 - January 1, 1992
Visiting Lecturer at Central Saint Martins College of Art & Design
January 1, 2001 - January 1, 2002

Qualifications

Add your qualifications or awards here.

Industry Experience

Manufacturing, Retail, Media & Entertainment, Education, Professional Services