*To view the illustrations created for this project, please visit my portfolio via this link :* https://www.twine.net/signin Quick project overview Amical Crowd is a music collective founded on the French Riviera during the 2020 lockdown. For five years, it organized a wide range of events centered around electronic music, art, and food. “Amical” means “friendly” in French. To convey this energy through visual communication, I developed a 360° identity including : logo design printed posters various social media content animated videos teaser videos set design The concept was built around what made the collective unique: its members, their friendship, and their communicative energy. I made them become their own mascots, portrayed as characters evolving in a colorful, retro atmosphere. Each visual was adapted to the specific vibe of the venue, from a small French village square to a disused prison or a trendy club. By emphasizing the individuality of each member, we aimed to make Amical Crowd stand out, but as a part of people daily life. It worked: the name quickly became well known among French Riviera partygoers, giving us even more creative freedom in our communication. branding illustrator graphicdesigner animator
- 2D Animator
- Artist
- Creative Director
- +4