I don’t just post for likes; I build digital ecosystems that drive conversions. With 2 years of experience managing multi-channel presences, I specialize in data-backed storytelling and community building. My approach combines creative content production with rigorous A/B testing to ensure every post serves a business goal. Last year, I helped my previous client increase their organic reach by 140% while maintaining a 4.2% conversion rate. Let’s build something that scales.

Chechin Gonzales

I don’t just post for likes; I build digital ecosystems that drive conversions. With 2 years of experience managing multi-channel presences, I specialize in data-backed storytelling and community building. My approach combines creative content production with rigorous A/B testing to ensure every post serves a business goal. Last year, I helped my previous client increase their organic reach by 140% while maintaining a 4.2% conversion rate. Let’s build something that scales.

Available to hire

I don’t just post for likes; I build digital ecosystems that drive conversions. With 2 years of experience managing multi-channel presences, I specialize in data-backed storytelling and community building. My approach combines creative content production with rigorous A/B testing to ensure every post serves a business goal. Last year, I helped my previous client increase their organic reach by 140% while maintaining a 4.2% conversion rate. Let’s build something that scales.

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Experience Level

Intermediate
Intermediate
Beginner
Beginner

Language

English
Advanced

Work Experience

Social Media Manager at Independent / Freelance
January 1, 2025 - Present
Managed social media content creation and audience growth for Instagram and TikTok, produced short-form video content (Reels, TikTok), and maintained a weekly content calendar with captions to boost engagement. Achieved a 30% increase in engagement. Coordinated with internal teams to support approvals and regulatory updates; handled customer inquiries and content planning.
Customer Service & Financial Operations Associate at Holy Cross College
January 1, 2024 - Present
Managed daily, weekly, and monthly financial and operational reports for management and regulatory submissions. Supported administrative functions including filing, inventory management, and customer inquiry resolution.

Education

Bachelor of Science in Business Administration – Marketing Management at Holy Cross College
August 20, 2020 - August 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services