I'm a photographer and videographer originally from the Cotswolds, UK, now based in Sydney, with over six years of experience creating visual content that connects with people and brings brands to life. I started my career in commercial photography, earning a First Class Honours degree in advertising photography, before expanding into videography and content creation across social, paid media and campaigns. I have strong technical expertise in camera operation and lighting, and I’m equally confident in front of the camera when hosting or creating UGC. I love creating work that feels engaging, thoughtful and purposeful, combining strong visuals with clear objectives to help brands stand out and perform. My style is warm, authentic and a little playful, because professional doesn't have to mean boring!!! Whether I'm filming scroll-stopping social content, shooting polished product imagery or editing footage into high-performing ads, I focus on making the process collaborative, smooth and genuinely enjoyable.…

Chelsea Hopkins

I'm a photographer and videographer originally from the Cotswolds, UK, now based in Sydney, with over six years of experience creating visual content that connects with people and brings brands to life. I started my career in commercial photography, earning a First Class Honours degree in advertising photography, before expanding into videography and content creation across social, paid media and campaigns. I have strong technical expertise in camera operation and lighting, and I’m equally confident in front of the camera when hosting or creating UGC. I love creating work that feels engaging, thoughtful and purposeful, combining strong visuals with clear objectives to help brands stand out and perform. My style is warm, authentic and a little playful, because professional doesn't have to mean boring!!! Whether I'm filming scroll-stopping social content, shooting polished product imagery or editing footage into high-performing ads, I focus on making the process collaborative, smooth and genuinely enjoyable.…

Available to hire

I’m a photographer and videographer originally from the Cotswolds, UK, now based in Sydney, with over six years of experience creating visual content that connects with people and brings brands to life. I started my career in commercial photography, earning a First Class Honours degree in advertising photography, before expanding into videography and content creation across social, paid media and campaigns. I have strong technical expertise in camera operation and lighting, and I’m equally confident in front of the camera when hosting or creating UGC.

I love creating work that feels engaging, thoughtful and purposeful, combining strong visuals with clear objectives to help brands stand out and perform. My style is warm, authentic and a little playful, because professional doesn’t have to mean boring!!! Whether I’m filming scroll-stopping social content, shooting polished product imagery or editing footage into high-performing ads, I focus on making the process collaborative, smooth and genuinely enjoyable.

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Language

English
Fluent

Work Experience

Video Creator & Editor (Paid Social) at ProCook
April 1, 2025 - December 1, 2025
Collaborate with the Creative Strategist to develop native visual hooks and ad concepts, then execute through on brand, trend led content, animation, and storytelling that maximises performance. Created visual content that drove +147% YoY traffic and attributed revenue growth in Q1 2025 and delivered Black Friday content achieving +119% click- through sales in the first week of launch YoY. Conceptualise, film, and edit short form video ads for Meta, TikTok and YouTube, optimised through A/B testing and platform specific strategy.
Midweight Photographer & Videographer at ProCook
August 1, 2024 - April 1, 2025
Led three seasonal photographic campaigns (Autumn ’24, Summer ’25, Halloween ’25) and the Christmas ’25 high production video across 80 UK retail screens and online platforms, ensuring brand consistency across all creative. Supported content strategy and production planning, managing assets and cross channel collaboration for seamless campaign and product launch delivery.
Junior Photographer at ProCook
October 1, 2023 - August 1, 2024
Produced 250+ cut-out images for e-commerce and packaging assets, maintaining consistent brand quality. Captured and edited lifestyle and feature imagery to support website listings in collaboration with the in-house stylist. Managed imagery deadlines and external editing workflows, supporting the senior and midweight photographer to ensure cohesive campaign delivery.
Photography Co-ordinator at Lillicoco Antique Jewellery
March 1, 2023 - October 1, 2023
Produced high-quality photographic content while overseeing the photography team’s daily workflow to ensure smooth studio operations. Created monthly photography reports, identified production bottlenecks, and led weekly progress meetings with the Marketing Manager for director updates. Managed quality control systems, reviewing 100+ listings per week to help maintain the company’s 4.9/5 Trustpilot rating.
Photographer & Editor at Lillicoco Antique Jewellery
September 1, 2021 - March 1, 2023
Shot and retouched studio and lifestyle imagery, meeting consistent e-commerce targets of 100+ listings per week in line with brand guidelines. Collaborated with the Marketing Manager on trend led conceptual ideas to support campaign direction. Produced visual content for campaigns, email, blogs, and social media, based on creative briefs developed with the Creative Director.
Studio Assistant at Community Photographic Studios
September 1, 2019 - March 1, 2020
Led and taught over 50 “Be a Photographer” children’s parties, guiding participants through shoots and editing all final outputs. Assisted in planning and organising monthly portfolio builder classes and workshops, supporting smooth studio operations. Provided general studio support, including maintenance, assisting on location, and front-of-house duties, such as warmly greeting and settling customers.

Education

Bachelor of Commercial Photography (First Class Honours) at Arts University Plymouth
September 1, 2018 - July 1, 2021
Built technical expertise in commercial photography and advertising, learning from industry professionals to refine my skills in creative production, editing and equipment knowledge. I developed an adaptable approach to meet evolving creative and commercial industry demands.

Qualifications

Bachelor of Commercial Photography (First Class Honours)
January 1, 2018 - January 1, 2021

Industry Experience

Media & Entertainment, Retail, Education, Professional Services
    paper ProCook Black Friday 2025 Social media campaign content creation

    A lo-fi, social-first campaign created for ProCook’s 2025 Black Friday period, designed to feel native to platform while driving performance. I produced a suite of in-house video assets aligned to key content pillars, built specifically for A/B testing across Meta and TikTok. Each edit was tailored to distinct audience personas and focused on high-intent product messaging. I led the full process from concept and filming through to editing, working from strategic marketing briefs that were also rolled out across influencer and UGC activity to maximise creative variation. The campaign drove a +119% year-on-year increase in click-through sales.

    Examples from video suite:

    paper ProCook Christmas 2025 social media content creation

    A digital paid media campaign created primarily for paid social, paid media and retail display screens. I created a suite of in-house video assets, covering each content pillar, designed for A B testing across Meta, TikTok and YouTube. Each video was tailored to different audience personas and highlighted key products for the campaign. I conceptualised, filmed and edited all content based on strategic marketing briefs, which were also shared with influencers and UGC creators to expand content diversity. The gifting videos directly resulted in 3,271 web purchases in the first week, representing a 313% increase year on year.

    Lead campaign videography and editing example-
    UGC gifting video example-
    Recipe and how to example-