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I am a marketing and growth professional with experience in digital campaigns, performance marketing, and client acquisition across Asia. I specialise in managing full-funnel campaigns, analysing performance data, and optimising multi-channel strategies to drive measurable outcomes. I have hands-on experience across social, paid media, and audience targeting, and I enjoy partnerships and media/advertising.…I am a marketing and growth professional with experience in digital campaigns, performance marketing, and client acquisition across Asia. I specialise in managing full-funnel campaigns, analysing performance data, and optimising multi-channel strategies to drive measurable outcomes. I have hands-on experience across social, paid media, and audience targeting, and I enjoy partnerships and media/advertising.

Park Eun Hyoung (Christina)

Digital Marketer, Growth Marketer, Performance Marketer, +2

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I am a marketing and growth professional with experience in digital campaigns, performance marketing, and client acquisition across Asia. I specialise in managing full-funnel campaigns, analysing performance data, and optimising multi-channel strategies to drive measurable outcomes. I have hands-on experience across social, paid media, and audience targeting, and I enjoy partnerships and media/advertising.…I am a marketing and growth professional with experience in digital campaigns, performance marketing, and client acquisition across Asia. I specialise in managing full-funnel campaigns, analysing performance data, and optimising multi-channel strategies to drive measurable outcomes. I have hands-on experience across social, paid media, and audience targeting, and I enjoy partnerships and media/advertising.

Available to hire

I am a marketing and growth professional with experience in digital campaigns, performance marketing, and client acquisition across Asia.

I specialise in managing full-funnel campaigns, analysing performance data, and optimising multi-channel strategies to drive measurable outcomes. I have hands-on experience across social, paid media, and audience targeting, and I enjoy partnerships and media/advertising.

Skills

Experience Level

SEO

Expert

Google Ads

Intermediate

Language

English

Fluent

Korean

Fluent

Chinese

Advanced

Work Experience

Management Associate at Think Teach Group

August 1, 2025 - Present

Managed full-funnel campaigns on Meta Ads Manager, optimizing targeting, creatives, and messaging to improve lead generation and conversion; planned and executed outreach events, roadshows, and partnership initiatives engaging 50–100+ prospective clients per event and driving lead generation pipeline; managed client lifecycle using structured engagement strategies and CRM-style tracking; led Shanghai market expansion by defining target segments, positioning, and localised go-to-market strategy; scaled owned TikTok & Instagram accounts with 100%+ MoM follower growth and generating 1,000+ total engagements; integrated digital campaigns with partnerships and KOL ads to drive brand awareness and acquisition.

Freelance Partnerships & Marketing Strategist at Self Employed

February 1, 2025 - Present

Executed partnership ads and branded content with 6+ F&B and lifestyle brands; Developed data-driven content strategies (trend, hooks, targeting), driving 445% follower growth and 6,000+ total engagements; Optimised performance (views, retention, engagement), achieving 35K–40K views on high-performing content; Managed full execution including client outreach, negotiation, and delivery.

Marketing Assistant at Art Works Group

August 1, 2024 - October 31, 2024

Executed a Citi Private Banking client event at Sentosa Golf Club, engaging 50+ high-net-worth clients and supporting lead generation; Managed client relationships through direct engagement and personalised communication, supporting retention; Increased organic traffic by 21% through SEO-driven content strategy and optimization; Managed LinkedIn, Artsy, and Shopify platforms, analysing engagement metrics to improve audience growth; Developed client-facing materials translating market insights into actionable investment narratives, supporting client engagement and advisory discussions.

Marketing Intern at Art Works Group

June 1, 2024 - August 31, 2024

Conducted market and competitor research to support campaign and growth strategy; Produced weekly insight-driven reports translating market trends into actionable recommendations; Applied SEO and neuromarketing principles to improve landing page performance.

PR and Media Intern at Havas

August 1, 2023 - September 30, 2023

Supported integrated PR and digital campaigns for clients including KFC, Warner Bros., and The Clan Hotel; Created campaign content across social media, digital platforms, and PR channels; Tracked media performance across platforms and compiled engagement insights to optimise campaign effectiveness.