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Marketing professional with an MBA who blends creative, technical, and business administration strengths. Over 10 years driving lead generation through multichannel campaigns, content creation, and data-driven optimization. Utilizes KPIs, A/B testing, and customer journey mapping to increase visibility and sales. Experienced managing teams and high volumes of digital assets. Hands-on proficiency across CRM, email marketing, media buying, SEO/SEM, analytics, and brand-consistent production—from product launches and trade shows to training and business operations.…Marketing professional with an MBA who blends creative, technical, and business administration strengths. Over 10 years driving lead generation through multichannel campaigns, content creation, and data-driven optimization. Utilizes KPIs, A/B testing, and customer journey mapping to increase visibility and sales. Experienced managing teams and high volumes of digital assets. Hands-on proficiency across CRM, email marketing, media buying, SEO/SEM, analytics, and brand-consistent production—from product launches and trade shows to training and business operations.

Christine Damato

Marketing Strategist, Brand Strategist, Digital Marketer, +7

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Marketing professional with an MBA who blends creative, technical, and business administration strengths. Over 10 years driving lead generation through multichannel campaigns, content creation, and data-driven optimization. Utilizes KPIs, A/B testing, and customer journey mapping to increase visibility and sales. Experienced managing teams and high volumes of digital assets. Hands-on proficiency across CRM, email marketing, media buying, SEO/SEM, analytics, and brand-consistent production—from product launches and trade shows to training and business operations.…Marketing professional with an MBA who blends creative, technical, and business administration strengths. Over 10 years driving lead generation through multichannel campaigns, content creation, and data-driven optimization. Utilizes KPIs, A/B testing, and customer journey mapping to increase visibility and sales. Experienced managing teams and high volumes of digital assets. Hands-on proficiency across CRM, email marketing, media buying, SEO/SEM, analytics, and brand-consistent production—from product launches and trade shows to training and business operations.

Available to hire

Marketing professional with an MBA who blends creative, technical, and business administration strengths. Over 10 years driving lead generation through multichannel campaigns, content creation, and data-driven optimization. Utilizes KPIs, A/B testing, and customer journey mapping to increase visibility and sales.

Experienced managing teams and high volumes of digital assets. Hands-on proficiency across CRM, email marketing, media buying, SEO/SEM, analytics, and brand-consistent production—from product launches and trade shows to training and business operations.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Advertising Illustration

Intermediate

Infographic

Intermediate

Work Experience

Marketing Communications Director at Classic Automation

January 1, 2017 - December 31, 2022

Led marketing communications and lead generation through websites, newsletters, press releases, print/web advertising, coupons, direct mail, brochures, and trade shows. Managed a team producing promotional photo/video content for Google Ads, Amazon, eBay, the company website, and third-party catalogs, leveraging a product database with 300,000+ SKUs. Updated website content and design to improve usability, SEO/SEM, and tracking. Managed and measured performance across social media and public relations campaigns, wrote internal/external communications to maintain consistent brand identity, and maintained privacy-compliant subscriber lists of 40,000+ international contacts. Designed trade show and career fair booths, coordinated events, proofed/formatted technical documentation, and created presentation materials. Conducted new applicant computer skills testing and onboarding for new hires.

Art Director (Contractor) at Classic Automation

November 1, 2015 - January 31, 2017

Managed the inventory product photo process and created content for websites. Supported social media, public relations, and marketing campaigns, implemented consistent branding guidelines, and worked with vendors to run ad campaigns, produce promotional materials, and list products in website catalogs. Secured intellectual property through copyright and trademark rights.

Creative Artist (Self Employed) at Damato Digital Images LLC

September 1, 2012 - April 30, 2017

Managed a team of contractors for high-volume product photo post-processing and provided photography/videography services across the Rochester, Pittsburgh, and Greater Boston regions. Served corporate, food and beverage, healthcare, editorial, event coverage, industrial equipment, fashion, wedding, architectural, and home goods. Assisted creatives on productions of varying budgets; performed post-processing and optimization for web and print; scanned film to create digital libraries; and digitally restored vintage photos (faded, stained, and torn).

Photography Specialist (Contractor) at Classic Automation

August 1, 2012 - November 1, 2015

Designed efficient workflows for product inventory photography and built/maintained a database of 15,000+ product images to populate eCommerce listings while following digital asset management best practices. Supported surplus automation product positioning; contributed to rising sales by improving listing quality and operational turnaround.

Photography Specialist (Contractor) at Classic Automation

March 1, 2010 - November 30, 2015

Designed efficient workflows for product inventory photo processing. Created and leveraged a database of 15,000+ product images to populate eCommerce listings while following digital asset management best practices, supporting sales growth in the surplus automation market.