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Hi, I’m Ciera Brodkin, a Brand & Marketing Manager with a passion for building engaged communities and telling compelling brand stories. I excel at developing strategy, leading cross-functional teams, and delivering multi-channel campaigns that resonate across social, email, web, and retail packaging. Over the past 5+ years, I’ve led influencer programs, grown audiences, and boosted revenue while maintaining brand loyalty. I thrive in collaborative environments, partner with ambassadors and agencies, navigate crises with transparency, and continually optimize performance through data-driven decision making.…Hi, I’m Ciera Brodkin, a Brand & Marketing Manager with a passion for building engaged communities and telling compelling brand stories. I excel at developing strategy, leading cross-functional teams, and delivering multi-channel campaigns that resonate across social, email, web, and retail packaging. Over the past 5+ years, I’ve led influencer programs, grown audiences, and boosted revenue while maintaining brand loyalty. I thrive in collaborative environments, partner with ambassadors and agencies, navigate crises with transparency, and continually optimize performance through data-driven decision making.

Ciera Brodkin

Brand Strategist, Marketing Strategist, Influencer Marketing Manager, +2

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Hi, I’m Ciera Brodkin, a Brand & Marketing Manager with a passion for building engaged communities and telling compelling brand stories. I excel at developing strategy, leading cross-functional teams, and delivering multi-channel campaigns that resonate across social, email, web, and retail packaging. Over the past 5+ years, I’ve led influencer programs, grown audiences, and boosted revenue while maintaining brand loyalty. I thrive in collaborative environments, partner with ambassadors and agencies, navigate crises with transparency, and continually optimize performance through data-driven decision making.…Hi, I’m Ciera Brodkin, a Brand & Marketing Manager with a passion for building engaged communities and telling compelling brand stories. I excel at developing strategy, leading cross-functional teams, and delivering multi-channel campaigns that resonate across social, email, web, and retail packaging. Over the past 5+ years, I’ve led influencer programs, grown audiences, and boosted revenue while maintaining brand loyalty. I thrive in collaborative environments, partner with ambassadors and agencies, navigate crises with transparency, and continually optimize performance through data-driven decision making.

Available to hire

Hi, I’m Ciera Brodkin, a Brand & Marketing Manager with a passion for building engaged communities and telling compelling brand stories. I excel at developing strategy, leading cross-functional teams, and delivering multi-channel campaigns that resonate across social, email, web, and retail packaging.

Over the past 5+ years, I’ve led influencer programs, grown audiences, and boosted revenue while maintaining brand loyalty. I thrive in collaborative environments, partner with ambassadors and agencies, navigate crises with transparency, and continually optimize performance through data-driven decision making.

Skills

Experience Level

Expert

Expert

Expert

Expert

Work Experience

Remote Brand & Marketing Manager at ROCKER Inc.

January 1, 2022 - Present

Directed brand strategy and creative execution across social, email, web, paid media, affiliate programs, and packaging, strengthening brand positioning and increasing audience engagement. Built and nurtured a global community of ambassadors, influencers, and customers across Instagram, TikTok, YouTube, and email campaigns, fostering engagement and brand loyalty worldwide. Managed a small, lean internal team alongside external agencies (SEO, paid media, email, affiliate) to deliver high-performing campaigns efficiently. Led end-to-end influencer and ambassador programs, negotiating contracts, managing budgets, and collaborating with 60+ nano to macro influencers, generating measurable ROI and expanding audience reach. Produced, curated, and executed multi-channel content, including social posts, emails, website copy, and paid ads; oversaw product and lifestyle photo/video shoots with internal teams and external partners. Executed co-branded campaigns with partners including Life is Goo

Marketing Specialist at ROCKER Inc.

January 1, 2021 - January 1, 2022

Recruited, onboarded, and managed 30+ ambassadors and influencers, optimizing programs to drive engagement and expand brand awareness. Curated user-generated content (UGC) and executed social/email campaigns, growing Instagram followers and improving email performance. Streamlined social customer support, reducing response times significantly and improving customer satisfaction.

Customer Experience Specialist at ROCKER Inc.

January 1, 2020 - December 31, 2020

Managed 100+ customer inquiries daily across multiple channels, resolving issues efficiently and increasing positive customer feedback.