I’m Cindy Tshivhasa, a charismatic Social Media Specialist and MBA candidate with six years of marketing experience.

About

I’m Cindy Tshivhasa, a charismatic Social Media Specialist and MBA candidate with six years of marketing experience. My core focus is social media strategy, brand campaign development and influencer marketing.I’m also passionate about languages, speaking eight of South Africa’s 11 beautiful languages, and I’m currently adding German, French, Hungarian and Mandarin to that list.

  • 12 years' experience
  • Joined October 2025

Languages

  • EnglishFluent
  • GermanIntermediate
  • FrenchIntermediate
  • HungarianIntermediate

Industry experience

  • Consumer Goods
  • Financial Services
  • Media & Entertainment
  • Software & Internet
  • Professional Services
  • Education
  • Retail
  • Travel & Hospitality

Work experience· 18 roles

Social & Digital Media Specialist · Momentum Metropolitan GroupNov 2022 – Oct 2025 · 3 yrs

Writer, strategist, community manager and trend reporter across campaigns including Lesedi Awards, Financial Year-End results and Leadership Summit; created engaging content and trend reports analyzing performance and generating innovative ideas for the financial sector.

Influencer Manager & Social Media Strategist · Nestlé ESAR, JohannesburgJan 2022 – Present · 4 yrs 11 mos

Managed 7 campaigns, matching Nestlé with the right influencers. Assisted in local launch of a European brand. Briefed and approved on innovative content suitable to campaign and target market.

Influencer Manager & Social Media Strategist · Nestlé ESARJan 2022 – Present · 4 yrs 11 mos

Managed 7 influencer campaigns, matched Nestlé with the right influencers, assisted in local launch of a European brand, and briefed/approved innovative content tailored to campaign goals and target market.

Brand Strategist · The Culture Foundry CoDec 2021 – Oct 2025 · 3 yrs 11 mos
Social & Digital Media Specialist · Momentum Metropolitan Group, RemoteSep 2021 – Nov 2022 · 1 yr 3 mos
Founder · Royal T CrownsSep 2021 – Oct 2025 · 4 yrs 2 mos
CEO · Allied EllipsesNov 2020 – Oct 2025 · 5 yrs
Earned & Social Media Strategist · UJET InternationalOct 2020 – Oct 2025 · 5 yrs 1 mo

Education· 8

MBA · Hult International Business School (London campus)2021 – 2025
BA in Business Administration & Brand Building Management · Vega School of Brand Leadership, Cape Town2014 – 2016
Higher Certificate in Creative Development · Vega School of Brand Leadership, Johannesburg2013
Matric · The National School of The Arts, Johannesburg2009 – 2012

Certifications and awards· 5

TEFL2017
Google Ads Display Certification2020
Global Leadership and Women In Business Scholarship2021 – 2025
TEFL2017

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