With 10 years in industry experience, I specialise in digital marketing and content creation. I am a forward-thinking, self-motivated leader with strong organisational skills and technical detail. I thrive in fast-paced, collaborative environments. I am a fast learner, eager to start something new, and firmly believe that my skills are highly transferable across industries. My adaptability, creative problem-solving, and cross-functional experience make me confident in contributing value wherever I go.

Clara Duplessis

With 10 years in industry experience, I specialise in digital marketing and content creation. I am a forward-thinking, self-motivated leader with strong organisational skills and technical detail. I thrive in fast-paced, collaborative environments. I am a fast learner, eager to start something new, and firmly believe that my skills are highly transferable across industries. My adaptability, creative problem-solving, and cross-functional experience make me confident in contributing value wherever I go.

Available to hire

With 10 years in industry experience, I specialise in digital marketing and content creation. I am a forward-thinking, self-motivated leader with strong organisational skills and technical detail. I thrive in fast-paced, collaborative environments. I am a fast learner, eager to start something new, and firmly believe that my skills are highly transferable across industries. My adaptability, creative problem-solving, and cross-functional experience make me confident in contributing value wherever I go.

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Language

English
Fluent

Work Experience

Marketing Manager & Creative Lead at Pip and Henry
January 1, 2025 - January 1, 2025
Head of B2C marketing and creative direction; managed all paid ad campaigns across social channels (Meta), Google and affiliates; conducted A/B testing to capture data and optimize campaigns; led Shopify operations; implemented email marketing strategies; grew mailing list from roughly 1,000 to over 10,000; expanded D2C sales; created media content (socials, video, POS, catalogs, lookbooks); grew Instagram followers; produced performance reports and growth recommendations; planned photoshoots and filming; managed stock logistics and customer queries; PR activity resulting in coverage in major outlets; contributed to multiple brand awards.
Head Content Creator & Social Media Manager at Walk London Shoes
January 1, 2022 - January 1, 2022
Directed and edited all brand imagery and video content; managed model casting, shoot planning and styling; oversaw social media strategy and analytics (SEO, KPIs); built influencer relationships and pitched marketing campaigns; created media content across newsletters and blogs using Shopify, Mailchimp and WordPress; managed production timelines and budget sign-offs.
Designer at R&R Marketing
January 1, 2019 - January 1, 2019
Lead CAD designer for women’s apparel and intimate wear; managed trend forecasting, collection planning and collaboration with merchandising, marketing and logistics; produced POS visuals and look books.
Footwear Designer at Crucial Trade
January 1, 2018 - January 1, 2018
Designed footwear for UK and South African retailers (e.g., H&M, Primark, River Island, NEXT); led concept development and coordination with production.
Brand Manager at Salt Lick Eco Surf
January 1, 2021 - January 1, 2021
Ran brand operations from design through budget to B2B and B2C marketing; built the brand from ground up with an online store, a physical store, and two stockists; created all media content including socials, video content, POS, catalogs and look books; recruited and managed influencers and affiliates; directed photo shoots & filming; managed stock and postage logistics.
Freelancer Designer at Island Style
January 1, 2016 - January 1, 2016
Managed and styled photo shoots, cast models, directed catalogue production; designed seasonal apparel and footwear ranges; led social media marketing.

Education

Bachelors Degree at Inscape Education Group
January 6, 2013 - October 30, 2015

Qualifications

First Aid Course
January 1, 2024 - October 30, 2025
Bachelor of Design Degree, Cum Laude
January 1, 2013 - January 1, 2015
Matriculated with Distinction – Bachelor’s Degree Pass
January 1, 2012 - January 1, 2012

Industry Experience

Retail, Manufacturing, Consumer Goods, Media & Entertainment, Professional Services, Software & Internet