Claudia Paidamoyo Chimbo
Claudia is a marketing professional and strategic content creator with over 4 years of experience crafting and managing engaging content across multiple platforms.
About
Claudia is a marketing professional and strategic content creator with over 4 years of experience crafting and managing engaging content across multiple platforms. Skilled in social media analytics, content management systems, and digital tools, she specializes in optimizing content performance to effectively reach and engage target audiences. With experience working with both start-ups and established brands, Claudia delivers high-quality content that drives traffic, boosts conversions, and enhances brand awareness.
- 9 years' experience
- Joined September 2025
Languages
- EnglishFluent
Industry experience
- Media & Entertainment
- Professional Services
- Travel & Hospitality
- Retail
Work experience· 6 roles
Developing and implementing marketing strategies. Social Media Management (Posting and Engagement). Tracking social media marketing performance and return on investment. Preparing quarterly content plans for Instagram, LinkedIn, Facebook and end of month reports. Crafting compelling text for posts, captions, and stories. Maintaining a consistent brand tone and style. Content scheduling using Hootsuite.
Manage day-to-day client communication and maintain strong relationships with key accounts, ensuring alignment between client objectives and agency output. Develop and execute 360° marketing campaigns across digital, social, radio, and traditional media for brands including Shumba Maheu and African Sun Limited, Gold Star, Golden Pilsener, PPC Zimbabwe, Pamoja. Coordinate creative, media, and production teams to deliver campaigns on time, within budget, and to client expectations. Monitor campaign performance, analyze results, and prepare reports to optimize ongoing and future campaigns. Support strategy development by conducting market research, competitor analysis, and consumer insights. Manage briefing processes and ensure client feedback is incorporated seamlessly into creative executions. Contribute to pitch presentations and proposals, helping secure new business opportunities. Foster collaboration between internal teams and external partners (media houses, influencers, productio
Developing and implementing marketing strategies. Social Media Management. Evaluating the success of campaigns through key marketing metrics and identifying insights to drive informed decisions. Tracking social media marketing performance and return on investment. Preparing monthly content plans for Instagram and Facebook and end of month reports. Managing client and internal budgets. Fostering client relationships, proposal development and implementation of marketing campaigns. Negotiation of terms and conditions of service for the benefit of both agency and the client. Shooting and editing social media video content for the majority of the brands.
Education
NA
Certifications and awards
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