I'm a detail-oriented and creative marketing professional specializing in social media management, content creation, and client-facing roles. I thrive on influencer collaborations, creator partnerships, and data-driven campaigns that grow brands and engage audiences. Across roles at UpNorthLive, 13WHAM, and the Rochester community, I’ve built and executed digital campaigns, designed promotional materials with Canva, and supported brand growth through strategic outreach and thoughtful audience engagement. I’m passionate about turning insights into compelling storytelling across platforms while maintaining strong relationships with teammates, clients, and communities.

Clementine Matzky

I'm a detail-oriented and creative marketing professional specializing in social media management, content creation, and client-facing roles. I thrive on influencer collaborations, creator partnerships, and data-driven campaigns that grow brands and engage audiences. Across roles at UpNorthLive, 13WHAM, and the Rochester community, I’ve built and executed digital campaigns, designed promotional materials with Canva, and supported brand growth through strategic outreach and thoughtful audience engagement. I’m passionate about turning insights into compelling storytelling across platforms while maintaining strong relationships with teammates, clients, and communities.

Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Digital Content Producer at UpNorthLive (ABC/NBC)
March 1, 2026 - Present
Created engaging social media content to promote web stories and live broadcasts; wrote compelling copy and story descriptions for web stories and press releases; collaborated with newsroom team to ensure consistent messaging across digital platforms; created digital polls for website and live broadcast.
Social Media Intern at 13WHAM (ABC)
August 1, 2025 - December 31, 2025
Created engaging social media content to promote news segments across Instagram and Facebook; wrote compelling copy and story descriptions to increase audience engagement and viewership; collaborated with newsroom team to ensure consistent messaging across digital platforms.
Social Media Manager & Program Assistant at Rochester Yacht Club
July 1, 2022 - March 31, 2026
Managed and grew social media presence to increase awareness and enrollment in youth programs; designed promotional materials using Canva for events and campaigns; conducted outreach at local schools to drive program participation; updated and maintained website content; performed market research to improve campaign effectiveness; built strong relationships with parents and students.
Secretary / Administrative Coordinator at High Falls Tree Service
September 1, 2022 - October 31, 2025
Managed high-volume phone communications and scheduled client appointments; maintained accurate customer records and performed data entry; created invoices, memos, and business documents; conducted follow-ups to improve customer satisfaction.
Hostess / Food Runner at Char Steak & Lounge
March 1, 2023 - Present
Delivered high-quality customer service in a fast-paced environment; managed reservations, phone inquiries, and guest flow efficiently; handled high-pressure situations professionally.
Certified Ski Instructor at Hunt Hollow Ski Club
December 1, 2018 - March 31, 2025
Instructed students of varying skill levels and adapted teaching methods; developed leadership and communication skills through coaching; maintained a safe and engaging learning environment.

Education

Bachelor of Arts in Communications at SUNY Oswego
September 1, 2024 - December 31, 2025
Associate Degree in Hospitality at Finger Lakes Community College
September 1, 2022 - December 31, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Travel & Hospitality, Non-Profit Organization, Professional Services