I get associated with Clients and /or Advertising agencies as a Consulting Creative Director ,campaign manager and Consulting Lead Designer on #Freelance basis. I have 12+ years of work experience in creating engaging Advertising and Branding imagery and visual campaigns. I began my career as a Marketing professional, slowly got into my first professional love - Advertising – creating Branding strategies and Advertising Campaigns across various media (conventional as well as new age- digital) . Then somewhere during this journey , lay my hands on designing myself- I have created Brand identities and Brand Communications (Leading a team of professionals) for various product categories. I am fairly advanced level Photoshop user (Can't call myself a master - Learning can't stop!) and vector softwares like Ai and CorelDraw , having a fair level of command over creating composites for Ad visuals ( -particularly using image manipulation technique) and creating full Ad campaigns. Pssst... I can do copywriting too!

ConceptGuy

I get associated with Clients and /or Advertising agencies as a Consulting Creative Director ,campaign manager and Consulting Lead Designer on #Freelance basis. I have 12+ years of work experience in creating engaging Advertising and Branding imagery and visual campaigns. I began my career as a Marketing professional, slowly got into my first professional love - Advertising – creating Branding strategies and Advertising Campaigns across various media (conventional as well as new age- digital) . Then somewhere during this journey , lay my hands on designing myself- I have created Brand identities and Brand Communications (Leading a team of professionals) for various product categories. I am fairly advanced level Photoshop user (Can't call myself a master - Learning can't stop!) and vector softwares like Ai and CorelDraw , having a fair level of command over creating composites for Ad visuals ( -particularly using image manipulation technique) and creating full Ad campaigns. Pssst... I can do copywriting too!

Available to hire

I get associated with Clients and /or Advertising agencies as a Consulting Creative Director ,campaign manager and Consulting Lead Designer on #Freelance basis.
I have 12+ years of work experience in creating engaging Advertising and Branding imagery and visual campaigns.
I began my career as a Marketing professional, slowly got into my first professional love - Advertising – creating Branding strategies and Advertising Campaigns across various media (conventional as well as new age- digital) . Then somewhere during this journey , lay my hands on designing myself- I have created Brand identities and Brand Communications (Leading a team of professionals) for various product categories.
I am fairly advanced level Photoshop user (Can’t call myself a master - Learning can’t stop!) and vector softwares like Ai and CorelDraw , having a fair level of command over creating composites for Ad visuals ( -particularly using image manipulation technique) and creating full Ad campaigns. Pssst… I can do copywriting too!

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Language

English
Fluent
Hindi
Fluent
Gujarati
Fluent

Work Experience

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Education

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Qualifications

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Industry Experience

Consumer Goods, Retail, Media & Entertainment, Professional Services
    uniE621 Chips brand - introsucing new Mint flavour
    This was a "submitted for approval" work for a prospect of the Agency I led, as a Creative Director  doubling up as a Lead Designer whenever needed (the promoters later strategically postponed the entire launch of product category "till an appropriate time arrives" ).  The entire imagery is a combination of stock imagery and product mockup combined together to create an advertising visual using the Photoshop Compositing technique advertisingdesign advertisingkeyvisualdesigner branding graphicdesigner copywriter socialmediadesign
    uniE621 Well, well well... what all an idle mind can do....
    Yes! What all can an idle mind ( and the creative urge inside me!) can do on day when some "work in process" is already submitted to a client for approval, that creative urge overflowing.... and this is the outcome.. it's all by me. advertisingdesign advertisingkeyvisualdesigner branding graphicdesigner copywriter socialmediadesign
    uniE621 Package Designing
    branding packagedesign graphicdesigner
    uniE621 A (friendly) challenge
    A challenge (friendly one) was thrown casually at me by a friend when I showed him my last work (going back home :  https://www.twine.net/signin ).. He said "why are you posting things other than advertising work?"  Long story short, I said "this same scene work can be converted into an Ad with  a single change" "Prove it" he said.. And this is what emerged! It's a dummy Ad (ofcourse!) but that friend insisted I put it up here along with the story behind it. So here it is :) advertisingdesign advertisingkeyvisualdesigner branding graphicdesigner copywriter socialmediadesign
    uniE621 Here's one more musing !
    Here's what I visualize how I would design key visual for a Tropicana Lemonade if I were awarded the project (ofcourse!) But same concept can be replicated for any other lemonade ( or any other juice) brand that one wishes to launch!
    uniE621 This is an Olive oil new brand launch project I am working on..
    Here’s a first version of Visual representation of the Unnamed Olive Oil project I am working on… it’ll be 100% me on this - Concept, Compositing , Copywriting and creating an entire pack of Key visuals for a new product launch by a prospect Ofcourse the product pack is a dummy one…which’ll get replaced with the actual one. The Label etc will also come up once the brandname finalization happens I’ll be conceptualizing, creating the entire pack of key visuals for the campaign -Outdoor, Social media, Website landing page, print media, posters, flyers, banner ads…
    uniE621 Olive Oil project Concept#2
    Here's a second Visual representation of the Unnamed Olive Oil project I am working on.. it'll be 100% me on this - Concept, Compositing , Copywriting and creating an entire pack of Key visuals for a new product launch by a prospect  Ofcourse the product pack is a dummy one..which'll get replaced with the actual one. The Label etc will also come up once the brandname finalization happens I'll be conceptualizing, creating the entire pack of key visuals for the campaign -Outdoor, Social media, Website landing page, print media, posters, flyers, banner ads...
    uniE621 Spider Man came to meet one of his fans !
    This time, the Spider Man came to meet one of his fans! graphicdesigner Photomanipulation Photoshopexpert HighendPhotoshopwork branding
    uniE621 Suspicion
    One of the UFO the child was looking at ( you can see that here : https://www.twine.net/ConceptGuy/c1ummn0/less-dramatic-lighted-innocent-curiosity or https://www.twine.net/ConceptGuy/c1uj3o0/innocent-curiosity ) , sent a probe on the ground which crash landed - and his father in the village is all curious about it : ) graphicdesigner For the suspicious man's image ,a big shout out to : https://www.behance.net/andhikazanuar  - whose one link a few years ago, had led me to this man's image..
    uniE621 "less dramatic lighted" Innocent Curiosity
    For those who prefer a "less dramatic lighting" to all of this -another version of "Innocent Curiosity"        You can see the other version here : https://www.twine.net/signin