We’re a creative duo (open to work individually) that specialize in event, commercial and documentary filming. From start - finish we work closely with clients to capture their vision to the highest professional standards. Mitchell is a Cinematographer & Editor with state of the art camera, lighting and audio equipment to capture your vision. As a Location Scout & Manager in the Location Managers Guild International™️, Valerie specializes in 1:1 client connections, artistic vision, and directing the scene. We’re a husband and wife team proficient in pre - post production delivering high-quality film and photos that are concise and professional.
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Concise Focus serves as the official film and photography team for Coke Studio @ LA Live, capturing the electric fusion of music, culture, and community that defines the Coca-Cola experience.
Our team documents each live performance with cinematic precision and creative flair, showcasing both the artistry on stage and the vibrant energy of the audience. From intimate acoustic sets to full-scale concert productions, we handle every stage of production — multi-camera filming, live audio capture, behind-the-scenes coverage, and artist interviews — to create powerful visual stories that connect artists with fans worldwide.
Through our partnership with Coca-Cola, we elevate the legacy of Coke Studio by transforming live moments into timeless media assets — content that inspires emotion, amplifies brand presence, and celebrates the unifying power of music.
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