I'm a graphic designer specialising in branding, helping to showcase the key values of a company through creative and meaningful logo design. I studied Graphic Design at Northumbria University, with a focus on branding. This centred on building new brands around a narrative to create complete visual identities. I have been working as a freelance designer since graduating, with a focus on branding, packaging and editorial design. When working on a new project I undertake research to gain insight into the market, range of products or services, and the company which in turn helps influence my design process. I like to use a key idea based on the values or mission of the brand to build a visual identity. This process ensures the design outcome feels rooted in meaning and allows it to become the building block for every design asset I create. I enjoy creating designs that have a fresh, minimal, and contemporary feel.…I'm a graphic designer specialising in branding, helping to showcase the key values of a company through creative and meaningful logo design. I studied Graphic Design at Northumbria University, with a focus on branding. This centred on building new brands around a narrative to create complete visual identities. I have been working as a freelance designer since graduating, with a focus on branding, packaging and editorial design. When working on a new project I undertake research to gain insight into the market, range of products or services, and the company which in turn helps influence my design process. I like to use a key idea based on the values or mission of the brand to build a visual identity. This process ensures the design outcome feels rooted in meaning and allows it to become the building block for every design asset I create. I enjoy creating designs that have a fresh, minimal, and contemporary feel.WWW…
I'm a graphic designer specialising in branding, helping to showcase the key values of a company through creative and meaningful logo design. I studied Graphic Design at Northumbria University, with a focus on branding. This centred on building new brands around a narrative to create complete visual identities. I have been working as a freelance designer since graduating, with a focus on branding, packaging and editorial design. When working on a new project I undertake research to gain insight into the market, range of products or services, and the company which in turn helps influence my design process. I like to use a key idea based on the values or mission of the brand to build a visual identity. This process ensures the design outcome feels rooted in meaning and allows it to become the building block for every design asset I create. I enjoy creating designs that have a fresh, minimal, and contemporary feel.…I'm a graphic designer specialising in branding, helping to showcase the key values of a company through creative and meaningful logo design. I studied Graphic Design at Northumbria University, with a focus on branding. This centred on building new brands around a narrative to create complete visual identities. I have been working as a freelance designer since graduating, with a focus on branding, packaging and editorial design. When working on a new project I undertake research to gain insight into the market, range of products or services, and the company which in turn helps influence my design process. I like to use a key idea based on the values or mission of the brand to build a visual identity. This process ensures the design outcome feels rooted in meaning and allows it to become the building block for every design asset I create. I enjoy creating designs that have a fresh, minimal, and contemporary feel.WWWW…
Available to hire
£300 per day (£37.5 per hour)
I’m a graphic designer specialising in branding, helping to showcase the key values of a company through creative and meaningful logo design.
I studied Graphic Design at Northumbria University, with a focus on branding. This centred on building new brands around a narrative to create complete visual identities. I have been working as a freelance designer since graduating, with a focus on branding, packaging and editorial design.
When working on a new project I undertake research to gain insight into the market, range of products or services, and the company which in turn helps
influence my design process. I like to use a key idea based on
the values or mission of the brand to build a visual identity. This
process ensures the design outcome feels rooted in meaning and
allows it to become the building block for every design asset I
create. I enjoy creating designs that have a fresh, minimal, and
contemporary feel.
Skills
AI
AI
AI
Fr
Industry Experience
Healthcare, Consumer Goods, Financial Services
Sea to Sky Recruitment logo design
Logo design for Sea to Sky Recruitment, a working holiday company specialising in connecting UK working holiday candidates with jobs in Whistler, Canada. They wanted a simple and uncomplicated logo that had flexibility to be used for both digital and print. The logo shows a mountain that becomes an arrow, highlighting how Sea to Sky Recruitment will aid candidates in their journey. #logo #graphicdesigner #designer #branding…Logo design for Sea to Sky Recruitment, a working holiday company specialising in connecting UK working holiday candidates with jobs in Whistler, Canada. They wanted a simple and uncomplicated logo that had flexibility to be used for both digital and print. The logo shows a mountain that becomes an arrow, highlighting how Sea to Sky Recruitment will aid candidates in their journey. #logo #graphicdesigner #designer #brandingWW…
Start In logo design & branding
Logo design for new company Start In. They are the first app based incubator for the startup community. The final logo shows communication - using the three bars to show a strengthening digital signal as well as a growing momentum. Paired with a solid bold typeface which balances the circular forms of the icon with more structured hard elements. Alone the icon is bold and the gradient highlights the movement of the bars as well as saying ’IN’. #logo #graphicdesigner #branding #designer…Logo design for new company Start In. They are the first app based incubator for the startup community. The final logo shows communication - using the three bars to show a strengthening digital signal as well as a growing momentum. Paired with a solid bold typeface which balances the circular forms of the icon with more structured hard elements. Alone the icon is bold and the gradient highlights the movement of the bars as well as saying ’IN’. #logo #graphicdesigner #branding #designerWW…
A&B Smart Materials logo design
This clean tech start up aims to use smart polymer materials to increase photovoltaic energy generation. They need a logo that appears professional and scientific to represent their mission as a
company.
The visual language combines both warm and cool colours to represent the key process of heating and cooling to visually represent the brand goal. A sans serif type stacked alongside the logo gives a
feeling of strength, while the clarity gives a professional feel.
#branding #graphicdesigner #designer #logo…This clean tech start up aims to use smart polymer materials to increase photovoltaic energy generation. They need a logo that appears professional and scientific to represent their mission as a
company.
The visual language combines both warm and cool colours to represent the key process of heating and cooling to visually represent the brand goal. A sans serif type stacked alongside the logo gives a
feeling of strength, while the clarity gives a professional feel.
#branding #graphicdesigner #designer #logoWW…
Jane Scott Moncrieff Garden Design branding
The logo designed for @janescottmoncrieff garden design's re-brand. Using five flowers to create a logo that seems to be growing out of the circle and representing the idea ‘Genius Loci’ - a concept used in garden design. Each plant is beautiful alone but they come together to create a unique and considered design. The colours remain natural but bold, helping to bring focus to each element of the logo. #logo #graphicdesigner #branding #illustrator #designer #businesscard #customlogo…The logo designed for @janescottmoncrieff garden design's re-brand. Using five flowers to create a logo that seems to be growing out of the circle and representing the idea ‘Genius Loci’ - a concept used in garden design. Each plant is beautiful alone but they come together to create a unique and considered design. The colours remain natural but bold, helping to bring focus to each element of the logo. #logo #graphicdesigner #branding #illustrator #designer #businesscard #customlogoWW…
In A Nutshell branding & packaging
Branding and packaging for the fictional company ‘In a Nut Shell’, a lip care brand made from recycled nuts. The logo centres around the idea of ‘reusing’ the nutshell shape, adding texture to present a natural and hand crafted feeling logo while letterforms slot together as though they are being repurposed. The logo can be used in the five brand colours, each with a unique texture.
The packaging uses recycled cardboard tubes - each using a key brand colour to distinguish the products, and ‘recycled’ nut shell shapes to form an interesting background texture and pattern. Hand written information is also used to give a hand crafted and small business feel to the packaging.…Branding and packaging for the fictional company ‘In a Nut Shell’, a lip care brand made from recycled nuts. The logo centres around the idea of ‘reusing’ the nutshell shape, adding texture to present a natural and hand crafted feeling logo while letterforms slot together as though they are being repurposed. The logo can be used in the five brand colours, each with a unique texture.
The packaging uses recycled cardboard tubes - each using a key brand colour to distinguish the products, and ‘recycled’ nut shell shapes to form an interesting background texture and pattern. Hand written information is also used to give a hand crafted and small business feel to the packaging.WW…
Ginger's Pantry branding & packaging
Branding and packaging for Ginger’s Pantry, a grocery home delivery service.
The logo uses a chunky slab serif similar to posters from the early 1800s. This type was chosen to highlight the hand crafted feel of this family owned and run company. The interchangeable apostrophe is a fun way to highlight the nature of the brand, with the fresh natural colours supporting this. The recyclable paper bags used for the packaging remain simple in design highlight the contents. #logo #graphicdesigner #illustrator #branding #designer #packaging #typography…Branding and packaging for Ginger’s Pantry, a grocery home delivery service.
The logo uses a chunky slab serif similar to posters from the early 1800s. This type was chosen to highlight the hand crafted feel of this family owned and run company. The interchangeable apostrophe is a fun way to highlight the nature of the brand, with the fresh natural colours supporting this. The recyclable paper bags used for the packaging remain simple in design highlight the contents. #logo #graphicdesigner #illustrator #branding #designer #packaging #typographyWW…
Nutrie branding & packaging
Branding and packaging for Nutrie, a new vitamin brand, with a range of flavours and benefits. The logo uses a custom typeface made with elongated shapes and circular geometric elements. It highlights the simplicity behind the brand and its aim to be clear and honest with consumers about their products and mission. Using a flower for the i tittle brings in the idea of growing and blossoming with the help of these vitamins. It can be used as a stand alone sub logo and as a design element on packaging. The sub logo flower brings in a feeling of growth and the importance of natural ingredients which are used in each product. Using transparent elements to show the transparency of the brand while it can also be used as a solid shape. The packaging makes use of this sub logo as a key design element to bring colour and boldness to the packaging, while keeping a minimal and simple overall look. #logo #graphicdesigner #branding #illustrator #designer #packaging #customlogo #typography…Branding and packaging for Nutrie, a new vitamin brand, with a range of flavours and benefits. The logo uses a custom typeface made with elongated shapes and circular geometric elements. It highlights the simplicity behind the brand and its aim to be clear and honest with consumers about their products and mission. Using a flower for the i tittle brings in the idea of growing and blossoming with the help of these vitamins. It can be used as a stand alone sub logo and as a design element on packaging. The sub logo flower brings in a feeling of growth and the importance of natural ingredients which are used in each product. Using transparent elements to show the transparency of the brand while it can also be used as a solid shape. The packaging makes use of this sub logo as a key design element to bring colour and boldness to the packaging, while keeping a minimal and simple overall look. #logo #graphicdesigner #branding #illustrator #designer #packaging #customlogo #typographyWW…
Bubbl. branding & packaging
Branding and packaging for Bubbl. a custom bubble tea house. The logo is bold, fun and simple, using bright colours to stand out. Bubbl.’s reusable glass bottles keep the logo big and bold and utilise a fun pattern hinting at the customisable and fruit centered tea house.…Branding and packaging for Bubbl. a custom bubble tea house. The logo is bold, fun and simple, using bright colours to stand out. Bubbl.’s reusable glass bottles keep the logo big and bold and utilise a fun pattern hinting at the customisable and fruit centered tea house.WW…
Crow Gin branding & packaging
Crow Gin is a fictional gin brand based in Montana, celebrating the native botanicals and medicinal values of the plants that grow there. The logo uses the medicine man symbol to hint at the medicinal benefits of each Crow Gin botanical. Simple forms of waves and mountains show the Crow Gin story across each of the two gins - Mountain Gin and River Gin. #branding #designer #logo #graphicdesign…Crow Gin is a fictional gin brand based in Montana, celebrating the native botanicals and medicinal values of the plants that grow there. The logo uses the medicine man symbol to hint at the medicinal benefits of each Crow Gin botanical. Simple forms of waves and mountains show the Crow Gin story across each of the two gins - Mountain Gin and River Gin. #branding #designer #logo #graphicdesignWW…
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