Tyson Crockett is an experienced and masterful commercial photographer known for crafting compelling visual narratives that elevate brands and capture authentic human moments. With a diverse background shaped by rich lived experiences and a dynamic professional journey, Tyson brings depth, empathy, and strategic insight to every project he undertakes. His work reflects a refined balance of technical precision and creative intuition, allowing him to translate complex ideas into powerful imagery that resonates across industries. Over the years, Tyson has collaborated with agencies, entrepreneurs, and established brands, delivering polished campaigns that feel both intentional and alive. His ability to seamlessly adapt—whether on location, in studio, or navigating high-pressure production environments—stems from a career built not only on technical mastery but on curiosity and connection. He understands that great commercial photography is more than aesthetics; it’s about storytelling, brand alignment, and emotional impact. Grounded by real-world perspective and driven by continuous growth, Tyson approaches each assignment with professionalism, humility, and a relentless commitment to excellence. His diverse experiences inform his creative lens, enabling him to see nuance where others see surface—and to consistently produce work that is distinctive, strategic, and visually unforgettable.

Tyson Crockett

Tyson Crockett is an experienced and masterful commercial photographer known for crafting compelling visual narratives that elevate brands and capture authentic human moments. With a diverse background shaped by rich lived experiences and a dynamic professional journey, Tyson brings depth, empathy, and strategic insight to every project he undertakes. His work reflects a refined balance of technical precision and creative intuition, allowing him to translate complex ideas into powerful imagery that resonates across industries. Over the years, Tyson has collaborated with agencies, entrepreneurs, and established brands, delivering polished campaigns that feel both intentional and alive. His ability to seamlessly adapt—whether on location, in studio, or navigating high-pressure production environments—stems from a career built not only on technical mastery but on curiosity and connection. He understands that great commercial photography is more than aesthetics; it’s about storytelling, brand alignment, and emotional impact. Grounded by real-world perspective and driven by continuous growth, Tyson approaches each assignment with professionalism, humility, and a relentless commitment to excellence. His diverse experiences inform his creative lens, enabling him to see nuance where others see surface—and to consistently produce work that is distinctive, strategic, and visually unforgettable.

Available to hire

Tyson Crockett is an experienced and masterful commercial photographer known for crafting compelling visual narratives that elevate brands and capture authentic human moments. With a diverse background shaped by rich lived experiences and a dynamic professional journey, Tyson brings depth, empathy, and strategic insight to every project he undertakes. His work reflects a refined balance of technical precision and creative intuition, allowing him to translate complex ideas into powerful imagery that resonates across industries.

Over the years, Tyson has collaborated with agencies, entrepreneurs, and established brands, delivering polished campaigns that feel both intentional and alive. His ability to seamlessly adapt—whether on location, in studio, or navigating high-pressure production environments—stems from a career built not only on technical mastery but on curiosity and connection. He understands that great commercial photography is more than aesthetics; it’s about storytelling, brand alignment, and emotional impact.

Grounded by real-world perspective and driven by continuous growth, Tyson approaches each assignment with professionalism, humility, and a relentless commitment to excellence. His diverse experiences inform his creative lens, enabling him to see nuance where others see surface—and to consistently produce work that is distinctive, strategic, and visually unforgettable.

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Language

English
Fluent

Work Experience

Freelance Commercial Photographer at Self-employed
January 1, 2011 - Present
Freelance commercial photographer delivering lighting mastery with Profoto, Broncolor, Elinchrom, and other brands; Experienced with Nikon, Canon, Sony, Mamiya, Fuji, Pentax; Expert in Capture One, Lightroom, Photoshop, and Adobe Suite; Led teams and managed client relationships; Served clients including Target, Polaris, Boston Scientific, Red Bull Media House, USA Basketball, MSP Magazine, and MN Monthly.
Assistant Principal
January 1, 2012 - January 1, 2018
Supervised more than 45 employees; Managed the direction and ensured successful implementation of mission & vision; Evaluated and coached staff; Ensured timely completion of multiple projects and initiatives in concert with each other.
Art Director at CAL SURF
January 1, 2012 - January 1, 2013
Collaborated with a team to create visual market campaigns; Managed and designed social media presence; Managed team of athletes.
Director of Communications/Photographer at SASS GLOBAL
January 1, 2011 - January 1, 2013
Shoot for various clients on & off mountain; Direct media team (2 videographers, 2 photographers); Coordinate media campaigns with publishers & sponsors; Manage and design social media presence.
Freelance Commercial Photographer
January 1, 2011 - Present
Freelance commercial photographer with mastery of lighting and lighting equipment (Profoto, Broncolor, Phottix, Elinchrom, Speedotron). Extensive experience with Nikon, Canon, Sony, Mamiya, Fuji, Pentax and more. Expert in photo software including Capture One, Lightroom, Photoshop and the Adobe Suite. Managed client relationships and delivered imagery for high-profile brands and organizations such as Target, Polaris, Boston Scientific, Red Bull Media House, USA Basketball, MSP Magazine and MN Monthly.
Director of Communication/Photographer at SASS GLOBAL
January 1, 2011 - January 1, 2013
Shot for various clients on & off mountain; directed media team (2 videographers, 2 photographers); coordinated media campaigns with publishers & sponsors; managed and designed social media presence.

Education

Principal Licensure Program at St. Cloud State University
January 11, 2030 - January 1, 2011
Master of Science at St. Cloud State University
January 11, 2030 - January 1, 2009
Bachelor of Applied Arts at University of Minnesota
January 11, 2030 - January 1, 2003
Principal Licensure Program at St. Cloud State University
January 1, 2011 - January 1, 2011
Master of Science at St. Cloud State University
January 11, 2030 - January 1, 2009
Bachelor of Applied Arts at University of Minnesota
January 11, 2030 - January 1, 2003

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Education
    uniE621 Nike Footwear
    Multiple product and location shoots for a Nike footwear project. photo