I help brands find their visual voice and claim their space on the web. As a hybrid designer, I handle everything from logo design and marketing collateral to fully responsive web design, and to make the design process easy for you.
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A single-product brand needed a high-impact page for a new product launch.
Built a mobile-first landing page in Webflow featuring “sticky” Buy buttons, video backgrounds, and interactive product features.
Successfully handled 10k+ visitors on launch day with a conversion rate 2% higher than the industry average.
A legacy website with confusing navigation and a high “bounce rate” on the services page.
Designed a conversion-focused UI with clear service pillars, client testimonials, and a simplified “Get a Quote” flow.
Improved user “Time on Page” by 35% and streamlined the lead generation process.Improved user “Time on Page” by 35% and streamlined the lead generation process.
The client had a “DIY” logo that lacked authority and didn’t appeal to high-net-worth clients.
Developed a sophisticated visual identity using a serif-heavy typography system and a deep “Midnight & Gold” color palette.
Delivered a full suite of professional stationery and a premium brand guidelines document.
The client’s existing site was not mobile-friendly, causing them to lose leads from mobile search traffic.
Designed and built a custom, fully responsive landing page with a focus on fast loading times and mobile-first navigation.
Improved Google PageSpeed insights score to 95+ and increased mobile lead inquiries by 15% within the first month.
A retail brand was seeing low click-through rates (CTR) on their standard static social media ads.
Designed a series of high-energy “stop-the-scroll” social media carousels and motion graphics focusing on product benefits.
The new assets contributed to a 25% increase in CTR and a more cohesive aesthetic for their Instagram feed.
The client had a great product but a dated visual identity that didn’t resonate with their target demographic of young professionals.
Developed a modern, minimalist brand system including a responsive logo, a vibrant color palette, and custom iconography.
Created a 30-page brand guideline book that ensured 100% design consistency across their website and social media channels.
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