Dacey Calisura
I'm a performance-driven Marketing, Social Media and Digital professional with over 20 years of experience helping brands in travel, lifestyle, and digital sectors grow their revenue and presence.
About
I’m a performance-driven Marketing, Social Media and Digital professional with over 20 years of experience helping brands in travel, lifestyle, and digital sectors grow their revenue and presence. I’m passionate about what makes customers tick, and using data, consumer behaviour and digital marketing to support businesses to grow.
Currently in Australia, but have had careers across Asia and the Middle East, I excel at leading remote teams, managing campaigns with exceptional ROI, and building marketing engines that scale. I’m confident working across time zones and always eager to dive into new marketing challenges.
- 15 years' experience
- Joined July 2025
Industry experience
- Travel & Hospitality
- Retail
- Consumer Goods
- Media & Entertainment
- Professional Services
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Work experience· 7 roles
Delivered 900% ROI through strategic digital advertising and paid media performance reviews. Led content strategy and CRM integration to increase engagement and bookings. Collaborated cross-departmentally to build seasonal campaigns and guest lifecycle strategies. Hosted press trips targeting luxury travelers and affluent adventure seekers.
Managed CRM campaigns, B2B and direct lead generation. Handled affiliate and OTA profiles including Trip, Viator, and GYG. Coordinated large-scale outdoor events and branded activations. Implemented sales-driven partnerships with automotive and outdoor brands.
Scaled digital performance and acquisition funnels for experience-based brands, clinics, and hospitality. Delivered CRM flows, Meta ad strategies, and lead generation plans tailored to adventure audiences. Led a remote team of designers, content writers, and web developers to implement brand launches.
Education
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