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I'm an award-winning strategic marketing executive with 25+ years of global experience driving transformation across hospitality, SaaS, and entertainment brands. I lead with data-driven insights, build scalable growth engines, and empower teams to deliver measurable ROI. As a fractional CMO and marketing leader, I’ve helped iconic venues and innovative startups scale to international markets, forging partnerships, launching platforms, and leveraging AI-driven engagement to accelerate revenue and brand presence.…I'm an award-winning strategic marketing executive with 25+ years of global experience driving transformation across hospitality, SaaS, and entertainment brands. I lead with data-driven insights, build scalable growth engines, and empower teams to deliver measurable ROI. As a fractional CMO and marketing leader, I’ve helped iconic venues and innovative startups scale to international markets, forging partnerships, launching platforms, and leveraging AI-driven engagement to accelerate revenue and brand presence.

Damion Lepp

Fractional CMO, Marketing Strategist, Growth Marketer, +2

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I'm an award-winning strategic marketing executive with 25+ years of global experience driving transformation across hospitality, SaaS, and entertainment brands. I lead with data-driven insights, build scalable growth engines, and empower teams to deliver measurable ROI. As a fractional CMO and marketing leader, I’ve helped iconic venues and innovative startups scale to international markets, forging partnerships, launching platforms, and leveraging AI-driven engagement to accelerate revenue and brand presence.…I'm an award-winning strategic marketing executive with 25+ years of global experience driving transformation across hospitality, SaaS, and entertainment brands. I lead with data-driven insights, build scalable growth engines, and empower teams to deliver measurable ROI. As a fractional CMO and marketing leader, I’ve helped iconic venues and innovative startups scale to international markets, forging partnerships, launching platforms, and leveraging AI-driven engagement to accelerate revenue and brand presence.

Available to hire

I’m an award-winning strategic marketing executive with 25+ years of global experience driving transformation across hospitality, SaaS, and entertainment brands. I lead with data-driven insights, build scalable growth engines, and empower teams to deliver measurable ROI.

As a fractional CMO and marketing leader, I’ve helped iconic venues and innovative startups scale to international markets, forging partnerships, launching platforms, and leveraging AI-driven engagement to accelerate revenue and brand presence.

Skills

Experience Level

HubSpot

Expert

Branding

Expert

Work Experience

Head of Marketing at Boisdale Group

January 1, 2023 - June 1, 2024

Led marketing operations for a prestigious fine-dining and entertainment group, coordinating flagship publications, major events, and e-commerce initiatives while securing significant commercial partnerships.

Director at Decoded Group

July 1, 2014 - May 1, 2021

Led a full-service Music & Hospitality marketing agency serving global clients, building a leading global entertainment media platform, and managing a multi-disciplinary team across content strategy and execution.

Group Marketing Director (Maternity Contract) at St Pancras Hotels Group

April 1, 2021 - December 1, 2021

Provided strategic marketing leadership during COVID challenges, launched new venues, and maintained occupancy across a luxury hotel portfolio while securing partnerships.

Head of Marketing at Moonshine Bars Group

December 1, 2021 - December 1, 2022

Developed an innovative Bavarian-themed brand strategy for Munich Cricket Club; implemented database integration and local partnership programs; improved engagement and marketing efficiency.

Group Marketing Manager (National) at Reserve Hospitality Group

January 1, 2009 - January 1, 2011

Strategic marketing management of 13 hotels across Australia with licensee and GM oversight.

Group Marketing & PR Manager at Cove Bar Group

January 1, 2007 - January 1, 2009

Hotel portfolio marketing with community development programs and gaming promotions.

Marketing & Promotions Consultant at The Argyle

January 1, 2007 - Present

Implemented VIP data base creation and delivered targeted marketing and promotions for the venue.

Marketing & Promotions Manager at The Hurley's Group

January 1, 1999 - December 31, 2005

Multi-venue marketing leadership with operational and strategic responsibilities across multiple properties.

Journalist & Content Creator at Freelance / International Media

January 1, 1993 - Present

Music, lifestyle, and feature writer for respected international media including Decoded Magazine, Mixmag, DJ Mag, Ministry of Sound Magazine, EQ, and others.