Versatile digital professional with 15+ years of experience in content management, web development, web optimization, SEO, and analytics. I combine technical expertise with creative insight to craft engaging, accessible, and user-focused digital experiences. Proficient in HTML/CSS, UX research and design, WordPress, Drupal, Contentful (and other CMS platforms), Adobe Creative Cloud, Figma, and agile methodologies. I’ve contributed to impactful projects across startups, mid-sized tech firms, agencies, non-profits, financial and banking firms, and large enterprises. Recognized for adaptability and a fast learning curve, I excel in dynamic environments and consistently take on diverse roles to meet evolving project needs. Past clients and websites I have worked on include CIBC, BMO, Air Miles, Ontario Securities Commission, Caseware, The Retired Teacher's of Ontario, and Franklin Templeton Investments.…

Daniel Carlyle

Versatile digital professional with 15+ years of experience in content management, web development, web optimization, SEO, and analytics. I combine technical expertise with creative insight to craft engaging, accessible, and user-focused digital experiences. Proficient in HTML/CSS, UX research and design, WordPress, Drupal, Contentful (and other CMS platforms), Adobe Creative Cloud, Figma, and agile methodologies. I’ve contributed to impactful projects across startups, mid-sized tech firms, agencies, non-profits, financial and banking firms, and large enterprises. Recognized for adaptability and a fast learning curve, I excel in dynamic environments and consistently take on diverse roles to meet evolving project needs. Past clients and websites I have worked on include CIBC, BMO, Air Miles, Ontario Securities Commission, Caseware, The Retired Teacher's of Ontario, and Franklin Templeton Investments.…

Available to hire

Versatile digital professional with 15+ years of experience in content management, web development, web optimization, SEO, and analytics. I combine technical expertise with creative insight to craft engaging, accessible, and user-focused digital experiences.

Proficient in HTML/CSS, UX research and design, WordPress, Drupal, Contentful (and other CMS platforms), Adobe Creative Cloud, Figma, and agile methodologies. I’ve contributed to impactful projects across startups, mid-sized tech firms, agencies, non-profits, financial and banking firms, and large enterprises.

Recognized for adaptability and a fast learning curve, I excel in dynamic environments and consistently take on diverse roles to meet evolving project needs.

Past clients and websites I have worked on include CIBC, BMO, Air Miles, Ontario Securities Commission, Caseware, The Retired Teacher’s of Ontario, and Franklin Templeton Investments.

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Work Experience

Digital Content Publisher and Developer at CIBC
April 1, 2025 - Present
Oversaw content creation, editing, metadata, SEO tagging, and publishing within Drupal CMS and static HTML microsites. Implemented code that meets WCAG 2.0 criteria and built new templates using JavaScript, Drupal Twig templates, and CSS styling. Developed front-end code compatible across multiple browsers and platforms. Extracted and presented web traffic data using Google Analytics and Adobe Analytics for continuous website improvement. Collaborated with leadership on new site requirements and updated documents and PDFs for Renaissance Investments website.
Digital Content Specialist and Publisher at BMO
April 1, 2025 - August 27, 2025
Managed content creation, editing, metadata, and management within Contentful CMS. Developed and executed content strategies aligned with business objectives and audience needs. Collaborated with developers to support content accessibility requirements. Worked with clients to translate content requirements into actionable plans. Identified and implemented process improvements to enhance content production efficiency.
Web Marketing Specialist/Web Developer at Caseware
October 1, 2024 - August 27, 2025
Designed HubSpot landing pages, built custom modules and theme templates. Led site planning, user acceptance testing, and custom Gutenberg block development on new multilingual WordPress websites. Monitored and resolved website performance issues reducing downtime by 20%. Implemented page speed optimization that increased core web vitals by 30%.
Web Development Lead at Ontario Securities Commission
February 1, 2022 - August 27, 2025
Strategically optimized website performance improving Lighthouse page speed scores by 20% through caching and CSS/JavaScript optimizations with a mobile-first approach. Collaborated with digital team to publish site content within tight deadlines and provincial compliance. Established publishing guide policies for testing, QA, tracking, and reporting on site content.
Senior Web Developer at Retired Teachers of Ontario
June 1, 2021 - August 27, 2025
Led custom WordPress theme development improving website load speed by 30%. Created landing pages and micro-sites for campaigns. Analyzed website data with Google Analytics, Tag Manager, Search Console, and Hotjar to boost user engagement by 25%.
Senior Web Publisher at Loyalty One (AIR MILES®)
November 1, 2017 - August 27, 2025
Maintained and updated the website achieving 99% uptime. Published various digital advertisements including leaderboard and skyscraper ads. Optimized images and created animated banners. Developed landing pages targeted for specific sponsor campaigns.
Front-End Web Developer at AIDS Healthcare Foundation
August 31, 2016 - August 27, 2025
Published and managed daily web content on WordPress platforms. Analyzed key analytics and site metrics to report to senior management. Developed SEO strategies and built custom micro-sites and landing pages for marketing campaigns.

Education

Certificate in Web Design, Development, and Maintenance at Humber Institute of Technology
January 11, 2030 - August 27, 2025
Diploma in Public Relations & Corporate Communications at MacEwan University
January 11, 2030 - August 27, 2025
Bachelor of Arts (B.A.) in English and History at University of Alberta
January 11, 2030 - August 27, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Government, Non-Profit Organization, Software & Internet, Professional Services
    paper RTOERO.CA Website Development

    I helped plan, organize and execute the creation and successful rebrand of the Retired Teacher’s of Ontario website. When I started at the company their website (and brand) was out-of-date and needed a refresh. I coded the WordPress page templates (HTML/CSS/JS/PHP) for the current website: https://www.twine.net/signin

    paper Caseware.com Site Rebrand and Redevelopment - Site Migration and Site cloning

    I was an integral part of the new WordPress Caseware.com websites (main .com website as well as 7 other regional and country-specific sites). This included custom CSS and Gutenberg block development, theme development as well as maintaining plugins and translation/localization/ Site: https://www.twine.net/signin

    Skills used: HTML, CSS, JavaScript, Gutenberg Block, ACF, PHP, Git, GitHub actions