Content Director at Daniel CapturesTheMoment

Concept, plan, and produce high-volume photo and video content across social, digital, and long-form platforms. Lead end-to-end production including creative development, shot lists, on-set execution, and post-production. Create engaging, performance-driven content optimized for platforms like Instagram Reels and TikTok. Translate brand vision into compelling visual storytelling that drives engagement and audience growth. Manage talent, crew, and collaborators while building efficient workflows to scale content output.

Social Media Specialist at MemorialCare

Produced and executed short-form video content strategies for Instagram Reels and TikTok. Coordinated day-to-day production including scheduling, logistics, and asset management. Collaborated with Creative teams to align content with campaign goals and platform best practices. Analyzed performance metrics to iterate and optimize content for engagement and growth. Maintained organized workflows to support consistent, high-volume content output.

Communications & Public Relations Specialist at MemorialCare

Coordinated content production for campaigns, including interviews, video shoots, and media initiatives. Partnered with cross-functional teams to develop and execute messaging across digital and social channels. Managed timelines, assets, and deliverables to support campaign execution and content distribution. Collaborated with stakeholders to ensure brand consistency and alignment across all communications.