Scientific Research Council (Prospectus)

The Scientific Research Council sought to refresh its public presence with the development of a prospectus.

In determining the look and feel for this project, I wanted to create something accessible to an audience that includes scientists, business owners and stakeholders, and anyone with a passing interest in science and technology. With that in mind, I designed this prospectus with less a feel of a business proposal, and more like a booklet, someone would want to pick up and look through in a lobby.

I viewed the document as weaving together a story—a sweeping tale of the organization’s contribution to national development. From biotechnology and product research to the popularization of sci-tech education across the island, the SRC delivers a wide array of services with a singular, guiding vision. I sought to represent this using collage, full- and half-page photo spreads, and an analogous colour scheme to evoke harmony.

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